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Full report available at: Mediatel > Connected > Consumer Surveys > Explorer

In this free-to-view webcast, bosses from ITV, Roku, Channel 4, Pubmatic and Discovery explore supply-side programmatic opportunities and challenges within OTT & CTV with a focus on industry impact from Covid-19.

Marketing budgets have suffered their worst reduction since the global financial crisis in 2009 as the lockdown has forced a dramatic cut to consumer and business spending.

Mediatel is delighted to announce the themes, first round of speakers and upcoming sessions for next week’s live stream of Future of TV Advertising UK.

Boosted by the COVID-19 pandemic and global lockdown, Netflix has added 15.77 million new paid subscribers to its streaming service in the last three months, more than double the number of new subscribers it had previously forecast.

The industry body for digital advertising, IAB UK, has named Tina Lakhani as its first head of ad tech to further support the ad tech sector.

Full report available at: Mediatel > Connected > Consumer Surveys > Explorer

Data analysis: subscription VOD is no longer a two-horse race and is increasingly becoming a battleground for eyeballs, writes Anne Tucker,

Regulated TV and its advertising is likely to emerge with an enhanced reputation from the current crisis, writes Ray Snoddy.

The Covid-19 lockdown has seen marketing budgets suffer their worst reduction since the global financial crisis in 2009, according to the latest IPA Bellwether. Here, industry bosses react to the news.