More Uk articles

Trust in podcast content also has a halo effect on the adverts themselves – and therefore on a brand’s bottom lines writes Sophie Harding

Out-of-home media owner Ocean Outdoor has further expanded its European presence with the acquisition of Stockholm-based Visual Art Media, an indy digital-out-of-home (DOOH) media and tech group.

After weeks of speculation, Channel 4 has today confirmed that it will be using Sky’s AdSmart technology across its portfolio of linear channels in a multi-year deal.

Bob Hoffman is right to call out agencies for their role in allowing a host of online advertising scandals to flourish – but it’s not entirely their fault, writes Bob Wootton.

In this week’s Media & Marketing podcast, host John Reynolds is joined by John O’Keeffe, WPP’s worldwide creative director, and Laura Jordan Bambach, chief creative officer at Mr President.

For the first time, the certificates share information on the policies and procedures that Facebook has in place to deal with brand safety against user generated content.

Why do the fake ads that con platform users out of serious money seem not to concern our industry, asks Nick Manning.

The more data marketers have the less confident they are, learns Dominic Mills. Plus: a controversial ad from Hong Kong, and the actors who bite the hand that feeds.

Time to get outside? The average person will spend 100 minutes each day watching online video in 2021, up from 84 minutes this year, according to a new report from Zenith.

The new CEO of Blue 449 and Spark Foundry talks to Michaela Jefferson about agency culture, social diversity, and preparing for Brexit