Full report available at: Mediatel Connected > Display > Press > One-click Reports > National Newspapers > ABC CirculationData released 12th September 2019 Additional content is available in this article for Adwanted subscribers. If you are interested in finding out more about a subscription please get in touch or find out more about Adwanted. If… Continue reading National Newspaper ABCs – August 2019
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Editor’s blog // @David_Pidgeon It’s like finding out your friends have been in a secret relationship – and now they’re ready to tell the world.About a year ago, a group of researchers from the UK’s media and advertising trade bodies started meeting together as an informal group. They were inspired by their equivalents in the… Continue reading Qualitatsinitiative Werbeforschung!
Mediatel News presents a range of industry voices sharing their views on what they learned from Cologne’s annual digital marketing event.
Of the twelve newspapers in the UK’s daily market, only two were able to report any growth in sales figures between July and August 2019, with the Sunday market faring only a little better.
Inspired by their German counterparts, the UK’s media and advertising trade bodies have embraced a new spirit of collaboration. On behalf of the whole group, Denise Turner and Tim Elkington explain why.
TouchPoints exclusive: The How, Why and When of media consumption is reaching a new tipping point, writes the IPA’s research director Belinda Beeftink.
An opportunity open to anyone with a curious mind – but will prove to be particularly valuable for junior employees who don’t have access to training programs within their companies.
Pop culture plays an important part in triggering nostalgia and a connection in your memory so deep and special that you are moved to a previous version of yourself. So how should brands exploit it?
The UK publishing industry operates a dual system that measures both audience reach and sales – is it time for a change? By Raymond Snoddy.
Billings issued by the rapidly growing marketing business – which continues to make acquisitions as it seeks scale – reached £184.23m with full year billings for 2018 standing at £59m.