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In her new role Lucy Taylor will lead the growth strategy and elevate the VML brand in the UK market.
We are routinely and rightly exercised by the politics of equality – but poor old ageism, so far as the media and communications industries are concerned, gets pushed down the emotional pecking order, writes Raymond Snoddy.
TouchPoints exclusive: When there is doubt about the provenance of trading data sources, brand safety and the detrimental effect fake news has on all media trust, the planner’s job becomes increasingly tough, writes Lynne Robinson
The retailer’s latest campaign is like an advert for communism, writes John Lowery – fabulous in principle but there are a few associated downsides…
In the past few weeks the advertising giant shut the Scotland office of its Wavemaker media agency, with a source claiming it struggled to attract clients.
The business moves from All Response Media, with the7stars handling account from August 2018.
Reach, publisher of the Mirror and the Express, is joining the joint digital ad sales house as a founding partner alongside Guardian News & Media, News UK and The Telegraph.
They wield incalculable power, but where’s the accountability? The time for independent verification of algorithms is only around the corner – despite the headaches it will cause, writes Dominic Mills.
Nike’s latest campaign has taken an issue which divides people along demographic lines and used it to create further division, writes Tracey Follows. The result will almost certainly alienate many ordinary consumers.