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The Association of Publishing Agencies has announced an initiative to launch a recognised system for the measurement of customer magazines in an attempt to capitalise on the success of titles which are not audited by the National Readership Survey.The APA, which is conducting the research in association with Millward Brown, states that customer magazines are… Continue reading APA Plans Measurement System For Customer Magazines

Outspoken Wireless Group chairman Kelvin MacKenzie has accused RAJAR of “scaremongering” after the radio ratings body estimated that electronic audience measurement could cost up to £25 million a year to operate.RAJAR’s managing director, Sally De la Bedoyere, told Broadcast magazine last week that the introduction of audiometers to measure radio audiences may cost up to… Continue reading Cost Of Electronic Measurement Causes Controversy

Commercial radio giant GWR has appointed James Smythe, former associate director of Carat Insight, as its new group head of research, replacing Rupert Steele, who is leaving to pursue consultancy work.Smythe will join GWR on 23 August, working across the radio group’s entire range of brands, which incluide Classic FM, The Mix network and digital… Continue reading GWR Appoints Former Carat Director As Research Head

More than 20 million people tuned in to BBC One last night to watch England qualify for the quarter finals of the European championships after securing a nail-biting 4-2 victory over Croatia.Unofficial overnight figures from BARB show that a peak of 20.4 million viewers stayed at home to watch England’s final group game, which saw… Continue reading More Than 20 Million Watch England’s Victory Over Croatia

Daily Mail & General Trust was seen in focus last week, announcing the withdrawal of its bid for Hollinger International’s Telegraph newspaper titles. The media group admitted that the price for the titles had risen too high for it and bidding partner, CVC Capital Partners (see Daily Mail Pulls Out Of Race For Telegraph Titles).A… Continue reading Sharewatch: Daily Mail Rises As Telegraph Bid Sidelined

UBC Media, owner of Classic Gold, today announced that it is starting to reap the benefits of the emerging digital radio market, as revenues for the year grew by 29.1% to £13.3 million.Revenue from the groups Unique Interactive unit, which supplies digital radio software to over five countries, rose by 62% for the year ending… Continue reading Digital Radio Helps Boost Revenues At UBC

Channel 4 chairman Luke Johnson is this week finalising a landmark submission to media super-regulator Ofcom on the future of the state-owned broadcaster in the multi-channel landscape.Reports suggest that Channel 4 executives believe the broadcaster will find it increasingly difficult to fulfil its public service remit in a more competitive environment without fundamental changes to… Continue reading Channel 4 Looks To Ofcom For Commercial Freedom

Prospect magazine, the London-based politics title, is to celebrate its 100th issue in July with a special edition and covermounted CD-Rom featuring 100 of its best essays and articles.The CD-Rom will feature some of the magazine’s most prominent writers, such as Samuel Huntingdon, Michael Ignatieff, Anatol Lieven, Christopher Hitchens and Timothy Garton Ash. Launched in… Continue reading Prospect Magazine Celebrates Centenary Of Culture

The BBC has secured the exclusive UK television, radio and online broadcast rights for the 2010 Winter Olympics in Vancouver and the 2012 Games, which could be held in either Paris, New York, Madrid or London.The deal, which was announced this morning, guarantees that the BBC’s coverage of the prestigious sporting event will continue beyond… Continue reading BBC Wins Olympic Broadcasting Rights To 2012

ITV has suffered its highest-profile management departure since its multi-billion pound merger with the resignation of marketing and commercial director, Jim Hytner, to join Barclays bank.Hytner, credited with rebranding ITV in the run up to the £5.6 billion merger of Carlton and Granada, is stepping down to take up one of country’s largest marketing roles… Continue reading Hytner Quits ITV After Three Years To Join Barclays