The figures listed in NewsLine’s ABC reports are those reported by the Audit Bureau of Circulations (ABC) as of Thursday 14 August 2003. Late submissions and changes may be made after this date, and will thereafter be amended in MediaTel’s Press database. For full notes on how NewsLine’s reports are compiled please see Important Notes:… Continue reading ABC Jan-Jun 2003: FHM Rides In High Men’s Lifestyle Market
BSkyB was seen under pressure yesterday, down 2.07%, despite beating market forecasts with in its final quarter customer growth, adding 133,000 new subscribers and taking its customer base to 6.8 million (see BSkyB Results Beat Market Expectations As Subs Hit 6.8m).Some analysts attributed the drop to reports suggesting the European Commission will investigate BSkyB‘s recent… Continue reading Sharewatch: BSkyB Falls Despite Strong Results
Virgin Radio has secured Sony as the exclusive sponsor of its coverage of the forthcoming V2003 festival.The deal will see Sony promote its MD Net Walkman through a combination of on air promotions and on-line activity. The electronics brand will also be the exclusive on-air partner during Virgin Radio’s live 48 hour broadcast of the… Continue reading Virgin Secures Sony For V2003 Festival Sponsorship
Aegis Media has secured a deal with Taylor Nelson Sofres to use its InfoSysTV planning and analysis tool to gain a greater insight into television audience data.The agreement, which runs until December 2006, will allow Aegis to carry out day-part, programme and spot analysis of television audience data within one integrated system, in move designed… Continue reading Aegis Moves To Enhance Planning And Buying Operations
Hi-Tech Solutions, the bar media specialist, has been selected as the sole provider of bar and washroom poster advertising for the Outdoor Advertising Association’s current promotional campaign.The Proving Outdoor Works campaign, which launched earlier this week to demonstrate the power and effectiveness of outdoor advertising (see New Campaign Uses Pop Art To Promote Outdoor), will… Continue reading Hi-Tech Cleans Up With OAA Bar And Washroom Account
BBC Magazines is planning to launch a new title into the teenage magazine market in an attempt to revive the fortunes of the increasingly crowded sector.The title, codenamed Project April, is due to launch in the autumn and looks likely to be aimed at 12-14 year-olds. Details of the launch are being closely guarded, but… Continue reading BBC To Shake-Up Teen Magazine Sector With New Launch
The Daily Mirror has unveiled a new Saturday listings magazine, called We Love Telly!, to replace the two Saturday supplements that were axed last month (see Trinity Mirror Closes Saturday Magazines To Cut Costs).The launch is the latest of a series of changes to be implemented following Sly Bailey’s strategic review of Trinity Mirror, which… Continue reading Daily Mirror Unveils New Saturday Supplement
The National Magazine Company is planning to take on rival Condé Nast’s Glamour with the launch of a special travel-sized version of its flagship women’s monthly, Cosmopolitan.The special A5 version of the magazine, which goes on sale on 18 September, will appear at a controlled number of retail outlets, including W.H Smith Travel stores and… Continue reading Cosmo Moves On Glamour With New Travel-Sized Format
Digital television is set to reach half of all homes in the US by 2005, up from 40.6% this year, according to new forecasts from eMarketer. The group predicts that there will be 56.5 million DTV households in two years time, of which 13.3 million (23.5%) will take video on-demand (VOD) services.Also On MediaTel Insight… Continue reading MediaTel Insight: Digital TV To Reach 50% Of US Homes By 2005
The Advertising Standards Authority (ASA) has refused to uphold complaints against Selfridges for a series of outdoor and press ads that featured a range of naked body parts.The ads, which were part of a month-long campaign to promote the Selfridges Body Craze event, provoked public complaints on the grounds that they were offensive and in… Continue reading ASA Dismisses Complaints Against Naked Selfridges Ads
