The UK’s top ten advertising agencies saw their combined billings revenue fall by 1.1% – or £27.1 million – in 2002, according to the new top 300 table published by Campaign.The figures, compiled by Nielsen Media Research, show that whilst the advertising downturn has pushed the top agencies’ revenues into negative growth for the year,… Continue reading Top 10 Ad Agencies See Billings Drop, Whilst Media Agencies Rise
Pre-tax profits at advertising and communications giant, WPP, tumbled by 50% to £205.4 million in the year ended 31 December 2002, indicating the severity of the worldwide recession and its impact on advertising and marketing services.The group this morning said that conditions are to remain tough throughout the remainder of this year. Budgets are anticipating… Continue reading WPP Profits Fall 50% In The Face Of Recession
Hachette Filipacchi has appointed the Manchester based Pepper Group, to handle its regional advertisement sales business across its range of titles.The Pepper Group will take over from Media Sales Network on the Red, ELLE, Elle Decoration and ELLEgirl accounts with immediate effect.The group will also take over the sales operations at B, Sugar, TVHits!, Inside… Continue reading Hachette Appoints Pepper Group To Regional Sales Role
The UK’s top ten advertising agencies saw their combined billings revenue fall by 1.1% – or £27.1 million – in 2002, according to the new top 300 table published by Campaign.Also On MediaTel Insight Today…Blackley Bemoans Damaging Media Downturn Top City media analyst, Neil Blackley, has said that the ‘dire’ decline in the media markets… Continue reading MediaTel Insight: Top 10 Ad Agencies See Billings Drop
The world’s internet population increased by 3% in the final quarter of 2002, according to the latest Global Internet Trends Report from Nielsen//NetRatings. There are now 580 million people worldwide accessing the web from a home PC.Also On MediaTel Insight Today…E-Retail Sites Avoid New Year HangoverAfter a bumper month in December, UK consumers continued to… Continue reading MediaTel Insight: Internet Usage Still Growing Worldwide
ITV partners, Carlton and Granada, were both seen under pressure yesterday after Morgan Stanley cut its price target for the duo. It is understood the broker estimated that BBC channels were taking 43% of viewers in homes connected to the Freeview service, substantially weakening ITV1’s likely growth revenues.The market’s unease with the broadcasters was further… Continue reading Sharewatch: ITV Partners Rocked By Broker Comments
London-based Heart 106.2 is to run a week long promotional campaign for Walt Disney World on its breakfast show.The promotion, which will begin next week, will include a daily competition to win a family holiday to Walt Disney World in Florida. Listeners will be invited to call in and answer as many Disney related questions… Continue reading London Based Heart 106.2 To Run Disney Promotion
The Newspaper Society (NS) has criticised the Government’s plans to overhaul the regional and local newspaper industry and has called for a series of amendments to the Communications Bill.The organisation has rubbished the Government’s assertion that the Communications Bill, which is due to become law later this year (see Government To Press On With Communications… Continue reading Newspaper Society Attacks Government Over Regional Plans
The success of the new digital terrestrial platform, Freeview, has hit ITV harder than expected and is hastening its loss of audience share, according to a report from influential broker, Morgan Stanley.In its latest guidance note, the broker states that the new digital terrestrial platform is having a negative effect on ITV, which is losing… Continue reading Freeview Launch Hits ITV Harder Than Expected
Future Publishing has promoted Jayne Caple to advertisement sales director of the group.Caple, who was previously deputy advertisement sales director, will replace Andrew Milbourn, who is leaving the company at the end of March to set up his own business.In a separate move, the publishing company has confirmed the appointment of Chris Spratling as retail… Continue reading Future Boosts Management Team With New Appointments
