Some of the UK’s most influential online publishers have come together to launch the Association Of Online Publishers (AOP) to represent their interests to the Government and the industry.Founding members of the new cross-sector body, which will work to drive standards and raise revenue across all sectors of the online publishing industry, include the BBC,… Continue reading Online Publishers Launch New Cross-Sector Body
Granada Enterprises has secured Muller Dairy as the sponsor of a new series of Blind Date on ITV1 this autumn, in a deal worth around £2m.The deal, which is intended to promote Muller’s yoghurt and drinks brands, includes full broadcast sponsorship of the Saturday evening prime-time show on ITV1, as well as additional coverage on… Continue reading Granada Sets Muller Up With Blind Date
Despite their differing methodology, a comparison of website audience measurement systems ABCe and Hitwise has revealed that their data correlates.Simon Chamberlain, general manager of Hitwise UK, said: “The results have been a compelling and consistent validation of the Hitwise methodology and sampling, with an almost exact correlation on both visits and pages between our data… Continue reading Web Measurement Comparison Finds Correlation
UKbetting is to step up the promotion of Sportinglife.com and Sportal.com to advertisers with the creation of a specialised sponsorship management position.Former MyViewPoint sales director, Leonie Howard-Philips, has been recruited to fill the new post and will be responsible for expanding the reach and brand of both sites, as well as promoting their advertising potential… Continue reading UKbetting Expands Sales Team With New Position
RTL Group, which owns Channel 5, says it can see the first shoots of recovery in the UK advertising market. The pan-European broadcaster says that full-year results are in line with analysts’ expectations.RTL says that although advertising conditions in Germany and France remain unfavourable, there are ‘tentative’ signs of a revival in the UK and… Continue reading RTL Detects ‘Tentative’ Signs Of Recovery
The RAB has launched an initiative to encourage radio listeners to vote for their favourite radio ads online.The Listener’s Radio Choice campaign is part of a move to generate evidence into which specific radio ads are regarded as the most entertaining. Accessible through the websites of various radio stations, listeners will be presented with an… Continue reading Listeners To Vote For Their Favourite Radio Ads Online
The Government’s recently published draft Communications Bill does not do enough to ensure the survival of a healthy commercial broadcasting sector, according to ITV’s director of channels, David Liddiment.Speaking at the Westminster Media Forum yesterday, Liddiment criticised the Government’s decision to leave the BBC partially outside the remit of new super-regulator Ofcom, saying that the… Continue reading Liddiment Criticises Draft Communications Bill
IPC has announced a range of new appointments across its magazine portfolio, including new editors for interiors titles 25 Beautiful Homes and Ideal Home.At IPC Connect, Niall Clarkson has been appointed publisher for weekly title Chat. The appointment follows a recent restructure of the Connect publishing team (see IPC Connect Restructures Publishing Team). Clarkson returns… Continue reading New Appointments Across IPC Magazine Portfolio
Yesterday proved to be a more positive day for media companies after what was a disappointing start to the week (see Sharewatch). BSkyB was among the best media performers in yesterday’s market, with shares rising 4.32% to close at £5,68. Chrysalis also saw some positive movement with stock improving 2.24% to finish at £1.72, an… Continue reading Sharewatch
Tess Macleod-Smith is to take on the role of publishing director for Natmag’s Luxury Publishing Group. She will replace president Terry Mansfield, who has been covering maternity leave for Liz Kershaw. Kershaw has since returned to a newly created role of executive group publisher of Good Housekeeping and Country Living.MacLeod-Smith formerly commercial director for the… Continue reading New Publishing Director For Natmags Luxury Group
