The subtitles are expected to attract a wider audience, including among German-only speaking children of parents who moved from South Asia.

Dentsu UK and Channel Factory have pioneered a curated marketplace that makes brand-safe, high-quality YouTube content available for brand campaigns seeking incremental reach beyond linear and BVOD.

The Media Leader summarises three key themes from the past year in the audio space.

In the opening session of the Future of TV Advertising Global 2025, Richard Broughton delivers a whistle-stop-tour of who the winners and losers are in an increasingly consolidated market.

Barb data has delivered the TV industry a new narrative about UK YouTube audiences. Will it change advertiser behaviour?

The analyst also shares his thoughts on the globalisation of media and search spend.

Commercial MD Kelly Williams tells The Media Leader about the broadcaster’s pillars of success and how it is collaborating with others to grow the UK TV market.

Alan Moss spoke at Cannes about how new partnerships with Disney’s Real-Time Ad Exchange and Roku have turned Amazon DSP into a “one-stop media buying shop”.

In an exclusive interview, the effectiveness expert offers blunt truths about marketing techniques.

Les Binet, Brian Wieser, Kara Osborne Gladwell, Ross Sergeant, Ian Whittaker, Kelly Williams and Alan Moss were asked at Cannes whether technological advancements have made marketers better at their jobs? Their answers skewed nuanced to negative.