Global market research group, Taylor Nelson Sofres (TNS), has acquired the business and assets of Evaliant Media Resources, an international provider of online advertising data and analysis tools.
Evaliant will be combined with the online ad-tracking division of TNS CMR, enhancing its position in this market, TNS said this morning.
Evaliant’s turnover for the year ended 31 December 2001 was $2.3 million and net assets at that date were $859,000. The company employs 17 people and the senior management team will remain with the business.
