Virgin Media Could Launch News Channel

Virgin Media is reported to be considering launching a news channel aimed at rivalling Sky News.

The Virgin News channel, if given the go-ahead, would see ITN providing its content, with Virgin understood to also be looking at launching a broadband news channel.

Earlier this year, Sky pulled its basic channel package – including Sky News, Sky Sports News and Sky One – from the Virgin Media platform after the two companies were unable to resolve a dispute over the pricing of the channels (see Virgin Media And Sky: The Story So Far).

Virgin recently unveiled the logo for its new entertainment channel Virgin 1, a replacement for Sky One.

The logo comprises a red number one figure emblazoned with the Virgin branding (see Virgin Unveils New Channel Logo).

Virgin Media CEO Steve Burch recently stepped down from the role, citing family and personal reasons (see Virgin Media CEO Steps Down).

Neil Berkett, chief operating officer, has taken over from Burch until a full-time replacement is found.

Virgin Media: www.virginmedia.com