Wunderman makes senior hires

The WPP digital agency Wunderman has this week hired Kathryn Arbour as global client consulting partner and Greg Georgiades as group director for new client BT Group.

Arbour has experience working for agencies including DigitasLBi, Modem Media and iXL/Scient, followed by eight years in management consulting at Capgemini and Infosys, working with L’Oréal, Canon and Unilever.

She will report to EMEA CEO Mel Edwards and will support the global GSK and Nestlé accounts.

Meanwhile, Georgiades – who has over twenty years’ business leadership experience at agencies Leo Burnett, Ogilvy and JWT – moves over from DigitasLBi where he was global client partner working on the likes of E.ON, Sony Mobile and Nissan.

Georgiades will report to Wunderman UK CEO Pip Hulbert and will oversee the entire BT Group account – one of the largest digital and CRM accounts in the UK, won by Wunderman earlier in the year.