The new newspaper advertising transaction system must involve every publisher or the project risks wasting agency time rather than bringing greater efficiencies, industry has been warned.

The Jed Glanvill-led review into newspaper audience measurement – and the future role of the National Readership Survey (NRS) – will kick-off today, as clarity emerges over how newspaper publishers regard the current system.

“We have a conviction: What can be automated, will be automated,” said Dominique Delport, global managing director, Havas Media Group.

After seven years, Emma Scott has decided to stand down from her post as managing director of Freesat to pursue new challenges.

Dubbed ‘Project Orange’ and set to launch in Q1 next year, the organisation will see Todd work with advertisers and agencies to promote the value of magazine brands.

In a sign that we are becoming increasingly worried about privacy, a new study has revealed that more than one in three people who have used an app have deleted it because they think their data is being overused.

Based in Boston, privately held Nexage automates the buying and selling of mobile advertising and will help meet the agency and advertiser demand placed on Millennial Media to provide a full programmatic marketplace.

AppNexus, the real-time online ad platform, is to acquire Xaxis’ ad-serving technology as part of a strategic deal to boost WPP’s programmatic offering, it has been announced.

Yahoo’s Piers North and Jenny Thomson will join the publisher’s commercial division, reporting to chief revenue officer James Wildman.

For the very first time the National Readership Survey is able to show the reach of magazine brands across not only print and PC, but also mobile and tablet.