The worldwide total of broadband lines grew to 100.8 million last year according to a report by Point Topic. The report, titled World Broadband Statistics, showed that in the second half of last year 21 million broadband lines were added, with Asia Pacific contributing to almost half of this to maintain its overall 44% share.Top… Continue reading Broadband Lines Reach 100 Million Worldwide In 2003
ARCHIVE ▸ The Media Leader Staff
Formula One motor-racing is being watched by just one-fifth of the audience being claimed by the sport’s official organising body, according to the latest research conducted by Initiative Media.Initiative’s average world-wide viewing figure for an average Formula One race is just 39 million, a number dwarfed by that of Formula One Management, which claims 300… Continue reading Formula One Red-Flagged By Audience Research
American publishing giant Gannett is understood to have pulled out of the race to take control of the Daily and Sunday Telegraph as bidding enters its crucial second phase.Gannett, which also owns the Newsquest group of regional newspapers in the UK, was tipped as a front-runner for the papers being auctioned off by Lord Black’s… Continue reading Gannett Pulls Out Of Race For Telegraph Titles
Online advertising can boost off-line sales by as much as 12.5%, according to an innovative new study published by MSN in conjunction with Procter & Gamble, Nestle and Kraft.The research, carried out between November 2003 and January this year, recommends a significant increase in internet adspend after revealing that sales of consumer packaged goods rose… Continue reading Online Advertising Can Boost Sales By Up To 12.5%
The Oxford and Cambridge Boat Race bowed out to a massive audience of nearly nine million viewers yesterday afternoon as the BBC aired its last ever broadcast of the prestigious annual event.Unofficial overnight figures from BARB show that a peak of 8.9 million viewers tuned in to see Cambridge secure a controversial win over Oxford… Continue reading BBC Sinks Competition With Boat Race Coverage
American publishing giant Gannett is understood to have pulled out of the race to take control of the Daily and Sunday Telegraph as bidding enters its crucial second phase. Gannett, which also owns the Newsquest group of regional newspapers in the UK, was tipped as a front-runner for the papers being auctioned off by Lord… Continue reading Gannett Pull Out Of Telegraph Bidding Race
Internet media streaming is facing stiff competition from traditional television, as online content owners feel the pressure to draw customers from TV to desktop screens, says IT analysts and consultants Frost & Sullivan. Mukul Krishna, industry analyst at Frost & Sullivan, said: “This is an uphill task, considering the present quality of streaming over the… Continue reading Internet Media Streaming Under Pressure From Television
The text messaging phenomenon continued to grow in February and saw the monthly total reach over a staggering two billion messages, according to figures released by the Mobile Data Association (MDA). This takes the daily average number of text messages sent to 71 million. On Valentine’s Day, text messages left more traditional methods of saying… Continue reading Valentine’s Day Texts Boost February’s Figures
In Europe, a massive $18 billion was spent on pay-TV services in 2003 and this is expected to double by 2007, says a report by independent market analysts, Datamonitor. The European pay-TV strategies report says that for pay-TV revenue to reach $39 billion, providers will have to encourage current customers to subscribe to more expensive… Continue reading European Pay-TV Market To Reach $39 billion By 2007
Richard Desmond’s Express Newspapers Group has today made a shock decision to withdraw from the race to take control of the Daily and Sunday Telegraph from Hollinger International.It is understood that that Lord Black’s beleaguered newspaper group told Desmond that he would have to increase his current bid of around £550 million by a further… Continue reading Desmond Withdraws From Telegraph Race
