Donald Emslie, chief executive of SMG Television, has called on the Government to reduce the annual £300 million fee that ITV currently pays for its analogue television licence. Speaking at the annual TV From The Nations And Regions Conference, Emslie, who is also chair of the ITV council, said: “The ITV system was only set… Continue reading SMG Television Boss Calls For End To ITV Super Tax

The advertising industry has given a mixed reaction to Ofcom’s decision to lift the rules banning the joint selling of television airtime, as it looks likely that the move will trigger a further round of sales house consolidation. The announcement by the new super-regulator earlier this week clears the way for broadcasters such as Channel… Continue reading Ofcom’s Airtime Sales Ruling Receives Mixed Reaction

The European online display advertising market will grow by 12.5% to â‚Ź793 million in 2003 and almost double by 2008 to â‚Ź1.4 billion, according to a new report from Forrester Research. Forrester defines online display advertising as banner ads, sponsorships, slotting fees, interstitials and rich media. The combined revenue from these formats is expected to… Continue reading European Online Display Market To Double By 2008

Radio advertising revenues in the US declined by 1.0% during October, as weak local spend more than offset the gain from the national sector. According to figures from the Radio Advertising Bureau (RAB), quoted by Merrill Lynch, local adspend fell by 2% year on year during the month, whilst national was up by 1%. This… Continue reading US Radio Revenues Dip By 1% During October

The increasing popularity of Freeview amongst upmarket viewers is beginning to have an effect on the UK’s main terrestrial channels, which have seen their share of lucrative ABC1 adult audiences decline. The recently launched digital terrestrial television service, which offers 30 channels for a one-off payment of around £60, is believed to be attracting large… Continue reading Freeview Tempts Upmarket Viewers From Terrestrial

Graham Duff, the new managing director of ITV Sales, has named Gary Digby, the Carlton Sales managing director, as his new right hand man, in a move the brings him close to completing his senior management line-up. It is understood that Digby saw off competition from his current boss at Carlton Sales, Steve Platt, and… Continue reading Duff Names Carlton’s Digby As ITV Sales Director

Major media advertising pacings in the US are looking fairly weak for the fourth quarter, although the outlook for 2004 is still positive, according to Merrill Lynch. The broker says that radio and television are both weak in Q4 and the Q1 2004 scatter market pricing is roughly flat compared to upfront prices. Newspaper revenues… Continue reading US Q4 Advertising Weak, But Broker Positive On 2004

The internet is rapidly gaining ground on more traditional media with European consumers now spending more time online than reading magazines, according to new research commissioned by the European Interactive Advertising Association. The study, carried out by Millward Brown, shows that the internet now accounts for an average 10% of media consumption in Europe, placing… Continue reading People Spend More Time Online Than Reading Magazines

Price, rather than speed, is becoming the primary factor for consumers signing up to broadband internet services, according to a new US report from Forrester Research. Early adopters of broadband services tended to focus on the technological specifications of the platform – things such as upload and download speeds. However, as broadband moves further into… Continue reading Price Takes Over From Speed In Battle For Broadband Customers

Europe will have more wi-fi hotspots than the US by 2007, according to a report on Netimperative. The site quotes research by US-based Radicati Group as predicting that Europe will take 38% of the world’s 447,000 hotspots by 2007, whilst the US houses 34%. Wi-fi (or WLAN) hotspots are areas where users can connect wirelessly… Continue reading Europe To Lead In Wi-Fi Hotspots By 2007