US magazine advertising revenues registered a 6.7% year on year rise during March, as the Financial, Insurance & Real Estate category showed a return to strong growth. According to the latest data from the Publishers Information Bureau (PIB), revenues in March reached $1.8 billion, whilst page volumes declined by 1.9% to 20,947. In the year… Continue reading US Magazine Ad Revenues Rise 7% In March

By 2007, 110 million European homes – 67% – are expected to have a DVD player or recorder, according to a new report from Screen Digest. It took the video recorder almost 20 years to achieve this. In the five years since DVD players were launched in Europe, sales have been out performing all expectations.… Continue reading DVD To Grow Twice As Quickly As VHS

The Digital Radio Development Bureau (DRDB) has revealed that digital radio sales have increased by a staggering 229% year on year for the last twelve months. By the end of February 2004, the dramatic growth of digital audio broadcast (DAB) in the UK had pushed penetration to 509,000 units. Record sales of DAB products were… Continue reading Digital Radio Sales Hits Record Number In Last Year

Figures released by The Advertising Association shows that the national press recovery continued in February with ad revenue being up 3.2% year-on-year. The key drivers were Telecoms, Motors and Government advertising. Expenditure on popular dailies display rose by 10.8%, this was the single biggest category increase, excluding on-line recruitment. Popular Sunday’s also saw improvements in… Continue reading February’s National Press Expenditure Results

Newspaper giant Daily Mail and General Trust has made its second foray into broadcasting with the acquisition of an FM radio licence in Australia.The deal, announced today, is worth £43 million and the company expects to begin broadcasting before the end of the year. The new station will use the infrastructure of DMGT’s existing Australian… Continue reading DMGT Extends Radio Brand With Australian licence

Online search engine Ask Jeeves has launched a cross media advertising blitz, positioning itself as a no nonsense solution to questions that would otherwise require users to sift through large amounts of information.Scenarios depicted in the campaign include finding Saturn in a night sky full of stars and identifying a chameleon camouflaged by foliage. The… Continue reading Ask Jeeves Finds Itself A No Nonsense Niche

Former BBC Director General Greg Dyke is understood to be in talks with ITV Chairman Sir Peter Burt in a move which could see him replacing current ITV chief executive, Charles Allen.While ITV refused to give official confirmation of the meeting, it is believed that Burt, who is currently on holiday, has had informal meetings… Continue reading Dyke In Talks To Take Top Job At ITV

The UK’s Virgin Radio landed the worldwide top spot for being the most listened to commercial broadcast station on the web, says US internet research company, Arbitron. Virgin Radio drew in a massive 357,199 hours of total listening time during the week from 22-28 March 2004. It was however, beaten to the overall top spot… Continue reading Virgin On Top As Internet Broadcast Station

The UK is set to become the leading broadband market in Europe by 2008, according to a new report by Screen Digest. The research and analysis group says that over the next five years it expects broadband uptake in the UK to rise sharply and have reached 47% (12 million) of UK households by the… Continue reading UK Set To Lead European Broadband Market

Ocado, the online supermarket and shopping delivery service, has secured Starcom Motive to handle its £1.5 million media account with immediate effect following a closely fought four-way bid.The company, which works in partnership with Waitrose supermarkets to operate a home delivery service to online shoppers, recently appointed Ogilvy and Mather as its creative agency. New… Continue reading Ocado Secures Starcom Motive For Media Account