Magazine publisher Attic Futura is to be sold by parent company PMP, which in turn is to merge with Australia’s Independent Print Media Group. In the UK Attic Futura publishes Shine, CD:UK, Inside Soap and All About Soap in addition to B and Sugar which are joint ventures with UK and German-based publisher North South.… Continue reading Attic Futura To Be Sold Off By Parent Company

Building businesses on the internet is not necessarily the money-burning exercise that many have found it to be, if this morning’s financial results from Pearson are anything to go by. Having spent a huge sum on Net investment this year, the company not only turned in profit higher than expected but also reported that its… Continue reading Pearson Embraces The Internet Where Others Falter

According to a recent report by Datamonitor, there will be 66.2 million active online bank accounts in Europe by 2003, up from 26.1 million in 2000. Growth is expected to be greatest in Southern Europe and in France where currently uptake of online banking has been slower than elsewhere in Europe. Currently Sweden is leading… Continue reading Online Banking Takes Off In Europe

According to new research by IDC, the global corporate ‘elearning’ market will exceed $23 billion by 2004. This growth is attributed to better, cheaper and more prevalent internet access and to the improvement in the quality of elearning tools. North America is expected to retain its dominance of the market, accounting for two-thirds of worldwide… Continue reading eLearning: Not Just For Techies?

According to a report by AdRelevance, a Jupiter Media Metrix Company, 28% of advertising space on leading websites was taken up with house ads in Q4 2000, up from 15% earlier in the year. Entertainment and society websites ran the highest percentage of self-promotional advertisements (30%) among ad supported websites, followed by news and information… Continue reading Self Promotion Clutters Sites According To Jupiter

The resumption of like for like advertising growth in the TV market is unlikely before the fourth quarter of the year, Carlton Communications chairman Michael Green told the company’s AGM this morning. Green described the UK television advertising market as ‘currently subdued’ in comparison with last year, with ITV’s revenue in the first for months… Continue reading Carlton Says Subdued TV Ad Market Will Show Upturn In Q4

The Guardian has announced a number of initiatives to boost circulation of its Saturday edition. The Weekend magazine is to be given major investment and two extra supplements will be moved to Saturdays. Under the editorship of Katherine Viner Weekend will become a glossy from 21 April. With an average 60% increase in editorial pages,… Continue reading The Guardian Boosts Its Saturday Offering

New research by analysts at Ovum suggest that the future of internet growth lies in multiaccess services – 40% within the next five years – which means that advertisers need to be more aware of these developing technologies in order to maximise opportunities. “This evolution of the Internet will stimulate the convergence of applications and… Continue reading Insight Analysis: New Advertising Platforms May Not Be The Answer To The Ad Men’s Prayers

In their recent report “Kids, Clarity And Killer Applications”, CIA Medialab examine the current drivers of subscriptions to digital TV compared with the key drivers two years ago when digital services first launched. Initially it was thought that ‘pester power’ and ‘reclaiming lost TV events’ (football, for example) would be the most persuasive factors but… Continue reading CIA MediaLab Report: Driving Digital

New research from Strategy Analytics forecasts that by the end of this year, 40% of UK homes will have interactive digital TV making the UK the most advanced market in the world. According to their study “Interactive Digital Television: Worldwide Market Forecasts” published recently, 625 million homes worlwide will have access to online services via… Continue reading 40% Of UK TV Homes Will Have Interactive Digital TV By The End Of 2001 Says New Research