According to a new report by Fletcher, “Online Advertising Grows Up”, by 2004 internet companies will contribute around 10% of the top 10,000 companies’ advertising spend in the UK, around £750 million. Approximately half of this Net spending will go on TV, press and outdoor campaigns, as currently used by such companies as Shopsmart, lastminute… Continue reading UK Dot Com Adspend Set To Rise

According to a new report by Fletcher, “Online Advertising Grows Up”, by 2004 internet companies will contribute around 10% of the top 10,000 companies’ advertising spend in the UK, around £750 million. Approximately half of this Net spending will go on TV, press and outdoor campaigns, as currently used by such companies as Shopsmart, lastminute… Continue reading UK Dot Com Adspend Set To Rise

According to a new report by Forrester Research the UK online leisure travel market will grow from just £592 million in 2000 to upwards of £3.7 billion in 2005, representing 14% of total leisure travel sales in 2005. The report also indicates that suppliers will need to refine their services more in order to cater… Continue reading UK Online Leisure Travel Industry Will Be Worth

According to new research from Jupiter Media Metrix the number of U.S. wireless Web users will increase from 4.1 million in 2000 to 96 million in 2005. However, analysts at Jupiter warn that the industry must work around a number of problems which currently inhibit growth including bandwidth limitations, multiple service platforms and numerous competing… Continue reading US Wireless Web Users Will Number 96 Million By 2005

According to a recent survey by the Office of the Director of Telecommunications Regulation (ODTR), 27% of Irish people now have home Internet access. Although this figure is relatively low compared with other European countries, the survey also found that 41% of these users are under 25, suggesting high potential growth for the future and… Continue reading 27% Of Irish Population Now Online

BSkyB is believed to be on the verge of announcing a deal which would see it take a minority stake in Radio First. This would be the first step in creating a national digital network based around Premiership football clubs and would see Radio First secure carriage for its planned network of football “fan radio… Continue reading Sky May Take Stake In Digital Football Radio Network

Radio First has this morning suspended its shares from trading on AIM. The directors of the radio group have taken the decision following recent press and bulletin board speculation regarding a potential agreement with a major media broadcasting company.

America’s Internal Revenue Service (IRS) has revealed that 35.4 million Americans filed their federal income tax returns over the Internet in 2000 and figure is expected to rise to more than 40 million in 2001. Many software and financial services companies have developed free or low cost packages enabling people to file their tax returns… Continue reading Many Happ-E Returns For The IRS

The Advertising Association has released new forecasts for UK advertising growth during 2001. While TV, radio, outdoor and regional newspaper estimates have been downgraded, the market as a whole is forecast to grow by 3.9% due to healthy expectations for national newspapers and business magazines.   Previous  New    AA forecasts  AA forecasts  TV 2.7%… Continue reading AA Downgrades Forecasts But Predicts Healthy Outlook For Nationals

ITV advertising could be down as much as 20% in April, according to reports from media buyers, in contrast to analysts ABN AMRO’s forecast of a 10% fall. If the 20% prediction turns out to be true, it will reduce ABN’s full year growth rate prediction from -1.3% to -2.3% and, given that last year… Continue reading Further ITV Revenue Slump Expected In April