US-based Stagwell Group has acquired the London-based global performance marketing agency for an undisclosed sum.
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Wieden+Kennedy London will start work immediately on the account alongside the in-house FA team on England Men’s brand messaging in the lead-up to the 2018 FIFA World Cup and beyond.
Campaign activity for Capital One will begin this month, with the7stars managing a multi-million-pound media budget for brand marketing activation across digital, outdoor, TV, press and radio.
Eleanor Crossman will be responsible for building brand awareness with advertisers and agencies as the business accelerates its digital out-of-home portfolio.
The YouTuber has over 16 million subscribers and more than 10 billion views of all his videos.
As of this week, users will not be able to access YouTube via Amazon’s Alexa-powered Echo Show device, and it will be removed from Fire TV on new year’s day.
A new report from Brand Finance has estimated that the potential loss in value to the beverage industry if plain packaging was imposed by law would amount to $293 billion.
CEO Susan Wojcicki said thousands more people will be employed to flag harmful videos and comments, taking the total workforce of moderators to around 10,000 people.
Is it time the ad industry reviewed preconceptions about published media? Following an industry debate, our experts share their views.
Mobile-first agency Fetch is to open a new office in Tokyo today – in combination with Dentsu and Dentsu Digital – as it continues its global expansion.
