Donnelly will help to “promote and simplify” digital advertising for the IAB’s members.
ARCHIVE ▸ The Media Leader Staff
Procter & Gamble’s chief brand officer, Marc Pritchard, has a Walter White moment…
In addition to leading Publicis.Sapient in Europe and Asia, Vaz will now be responsible for driving the global strategy and growth of DigitasLBi.
Snap is expected to raise up to $3 billion in an initial public offering on the New York Stock Exchange within the next few weeks, with analysts valuing the company between $20 and $25 billion.
Clapp replaces Jan Gooze-Zijl, UKTV’s chief financial and operations officer, who was the previous UKTV Thinkbox board director.
Quantcast has made four new hires from Dentsu Aegis Network, The Exchange Lab and Havas Media to its global partnerships team.
Ad fraud is estimated to steal around a third of all online advertising revenues.
From 1 June Sadoun will preside over the management board, which will also include Steve King, currently CEO of Publicis Media.
The UK’s third largest commercial channel has become the latest Viacom-owned network to join Sky AdSmart, following Comedy Central and MTV.
Shulman, who intends to leave her role in the summer after 25 years, said steering the magazine through its centenary last year had been “one of the greatest privileges.”