A new US study has found that light PC internet users are 30% more likely than heavy PC internet users to use their mobile devices to access online content. The results of the comScore study show that, in total, 42 million people in the US used their mobile devices in October 2008 to access news… Continue reading Light PC internet users more likely to go online via mobile than heavy PC internet users

Clear Channel Outdoor’s worldwide revenue was flat year on year during 2008, although it fell 16% year on year in the fourth quarter. Revenue at Clear Channel’s international division was up by approximately $62.3 million in 2008, mainly brought about by movements in foreign exchange. There was, however, a slight revenue decline in the UK.… Continue reading Revenues flat at Clear Channel Outdoor

Havas has reported a rise in net income of 25% for 2008, to €104 million, with net debt down to €79 million. The group, whose operations include Euro RSCG, Havas Media and Arnold Worldwide, saw organic growth grow 4.7% while its operating margin was 12.1%, up from 8.2% in 2006. Havas said that its new… Continue reading Havas reports strong performance in 2008

Pearson, owner of the Financial Times, has reported an increase in sales and operating profits for 2008. The company, which also owns Penguin books, saw its strongest profit growth at the FT Group, up 13%. Online showed impressive growth for the FT Group last year, with 67% of revenues coming from digital services, up from… Continue reading Pearson reports increase in sales and operating profits

Interpublic Group’s revenues fell 4.1% year on year in the three months to December. The group’s revenues dropped to $1.9 billion (£1.33 billion) in the fourth quarter. US operations saw a 1.9% decline in revenues while there was a 6.3% decline in international revenues. Michael Roth, Interpublic chairman and chief executive, said: “The latter part… Continue reading Interpublic’s revenues fall 4.1%

Screen Digest is forecasting UK advertising revenue to drop by 8.4% in 2009 as marketer’s confidence falls to its lowest point and several major client industries such as finance, retail and automotive retract budgets. As prices have hit an all-time low, TV advertising is set to decline by 7.7% in 2009, predicts Screen Digest. Amplified… Continue reading UK ad revenue to drop 8% in 2009

In February, a report from eMarketer revealed that more than 17 million households in the UK, or 67.2% of the total, will subscribe to various broadband technologies in 2009. This figure is an increase of almost 6.5% from the 16.1 million UK households using broadband in 2008 (see Boost in UK broadband use) In a… Continue reading INSIGHTanalysis: Media Healthcheck – February 2009

US mobile search and display advertising revenues are expected to grow to $3.1 billion by 2013, from $160 million in 2008, representing a compound annual growth rate (CAGR) of 81.2%, according to a forecast from The BIA Kelsey Group. The firm forecasts mobile local search advertising revenues will increase from $20 million to $1.3 billion,… Continue reading US search and display ad revenues to grow to $3.1bn by 2013

Trade magazine publisher Centaur Media has reported an 86% year on year fall in pre-tax profits for the six months to the end of December. Centaur posted an adjusted pre-tax profit of £700,000 in the six months to 31 December. In the same period in 2007 the company made £5 million pre-tax profit. Earnings before… Continue reading Centaur Media’s pre-tax profits fall 86% year on year

STV Group’s TV ad revenue rose 11% year on year in 2008, giving it 22% of the Scottish ad market. The group, formerly known as SMG, also saw broadcast sponsorship revenue increase by 50% year on year. Its cinema advertising business, Pearl & Dean, which has been up for sale since September 2006, will be… Continue reading STV ad revenue up 11% in 2008