News Corporation has reported a loss of $6.4 billion (£4.37 billion) for the last quarter of 2008. News Corp’s ‘Other’ category reported an adjusted operating loss of $38 million (£25.9 million), down from $61 million (£41.6 million) a year ago. The media conglomerate also posted operating income of $818 million (£557.9 million), down 42% compared… Continue reading News Corp reports £4m loss in last quarter of 2008

US users of Apple’s iPhone are 23% more aware of mobile ads than non-iPhone users and 66% more likely to respond to them, according to findings from the Q4 2008 Mobile Advertising Report, based on a survey by Limbo and GfK Technology. The quarterly research also finds that US iPhone users are more than twice… Continue reading iPhone users more aware of mobile ads

The internet continues to be populated largely by younger generations in the US, as over half the online population there is between 18 and 44 years old, according to the Pew Research Center’s Internet & American Life Project surveys. However, the surveys, taken from 2006 to 2008, show that larger percentages of older generations are… Continue reading Larger percentage of older generations going online in US

Metro International, the world’s largest free newspaper publisher, has announced an operating loss of €1.9 million (£1.7 million) in the fourth quarter of 2008, compared to an operating profit of €3.4 million (£3 million) in the same period in 2007. For the full year, total net sales were down year on year by 11% to… Continue reading Metro International reports fourth quarter operating loss

AOL’s global ad revenue was down 6% last year, and fell 18% year on year in the fourth quarter. Parent company Time Warner’s 2008 financial results show that AOL’s Q4 revenue fell to $968 million in Q4, with falls of 27% in subscription revenue and 18% in advertising revenue. AOL revenue declined by 20% to… Continue reading AOL ad revenue down 6% in 2008

WPP’s Kantar Group has acquired Red Dot Square Solutions, a provider of interactive virtual reality retail environments. Red Dot Square’s key clients include Safeway, Walgreens, Tesco and Wal-Mart among its key clients, while it has also worked in collaboration with leading global marketers including General Mills, Kimberly-Clark, Kraft, MillerCoors, Sara Lee and Unilever. Eric Salama,… Continue reading Kantar Group acquires Red Dot Square Solutions

The coming year will see a rise in online video viewing and a shift to online ad spending, according to a new report from comScore. Viewing of TV and movie content online continues to become a more mainstream behaviour, said comScore, offering advertisers a new opportunity to capitalise on this highly engaged audience. Recent research… Continue reading Online video viewing to rise in 2009

New research from comScore has revealed that the number of US mobile game downloaders grew 17% from November 2007 to November 2008, when 8.5 million people, or 3.8% of mobile subscribers, downloaded a game to their mobile device. Mark Donovan, comScore senior analyst, said: “The rapid growth in smartphone adoption in the United States has… Continue reading Number of US mobile game downloaders grows 17%

Not even a global financial meltdown can stop the growth of IPTV, according to a new report. Despite the worldwide economic crisis, subscribers to telco TV, which includes TV delivered by telecom operators via IP as well as other technologies, will grow more than three-fold by the end of 2012, reports In-Stat. In several key… Continue reading Financial meltdown not expected to affect IPTV growth

The Competition Commission has completed its enquiry into Project Kangaroo and will unveil its findings tomorrow morning.Kangaroo – the joint video-on-demand service from BBC Worldwide, ITV and Channel 4 – was referred to the Competition Commission by the Office of Fair Trading in June last year, with the Commission’s inquiry delaying the launch of the… Continue reading Kangaroo report published tomorrow