The Hallmark Channel has undertaken its first rebranding in five years, replacing its familiar crown logo with a series of dramatic landscape scenes.The new channel idents coincide with the first anniversary of ownership by Sparrowhawk Media, chaired by David Elstein, following the company’s purchase of non-UK Hallmark channels last February (see Elstein Successful In Bid… Continue reading Hallmark Swaps Iconic Crown For Emotive Branding
ARCHIVE ▸ The Media Leader Staff
Media and communications group, Aegis, has reported an increase in revenue of 16.5%, reaching £870.4 million, with underlying profit before tax seeing a jump of 17.1%, hitting £109.8 million. Boosted by superior growth from its unique business mix, Aegis enjoyed organic revenue growth of 7.2% in 2005. The company’s digital network, Isobar, saw revenue double… Continue reading Aegis Sees Revenue Jump Of 16.5% In 2005
Mobile TV services in China look set to enjoy a surge in popularity, with In-Stat forecasting subscriptions to grow to 94 million by 2009, with 2007 expected to be the year that the services gather significant momentum. According to In-Stat’s recent Mobile TV in China: Heading for the Promised Land report, the Chinese government is… Continue reading Mobile TV In China To Reach 94 Million By 2009
Search growth rates are slowing, with paid search in the US expected to increase by 26.2% in 2006, somewhat less than last years 33.2%, according to eMarketer. This trend looks set to continue over the coming years, with the analyst asserting that starting next year and through to the end of the decade, more modest… Continue reading Online Search Growth To Slow
The online French economy is growing at an impressive rate, with the country at the forefront of many internet trends and enjoying one of the most competitive market places. According to a new report from eMarketer, over the past three years French internet users have overwhelmingly switched to broadband and are increasingly subscribing to telephone… Continue reading French Online Industry Pushing Forward
Search engine marketing is only at 10% of its potential size, with Geoff Ramsey, chief executive officer of eMarketer, forecasting the media to double over the next three years. Speaking at the recent Search Engine Strategies Conference & Expo, Ramsey predicted that $10 billion would be spent on the advertising channel in 2009, up from… Continue reading Search Engine Marketing To Double By 2009
ITV delivered a ratings masterstroke on Saturday night, flooring the competition with its Dancing On Ice finale, followed by Tony Blair’s appearance on chat show Parkinson.The ice skating showdown saw former soap star Gaynor Faye scoop victory, watched by an average adult audience of 10.1 million.Delivering a share of 44.4%, the programme destroyed competition from… Continue reading Dancing On Ice Final Freezes Out Competition
The Mail on Sunday has launched its You magazine as a standalone title, hitting newsstands in London this week with a new look and low cover price.The title will continue its distribution within the Mail on Sunday, however, in addition to being available for £1 every Tuesday.The title has been given a radical facelift, with… Continue reading Mail On Sunday Extends You Magazine To The Newsstand
Niche magazine publisher Future has bolstered its music portfolio with the acquisition of American heavy metal magazine, Revolver.Announcing the purchase to the City this morning, Future revealed a price of £2.3 million had been paid for the title, along with its related website at revolvermag.com.The purchase of the title from Harris Publications sees six year… Continue reading Future Bolsters Music Mags With US Acquisition
French entrepreneur and Havas chairman Vincent Bollore has outlined his plans for the coming year, announcing a streamlining of Havas’ management, and hinting at a push for a Board position at UK-based Aegis.The businessman, who has increased his holding in Aegis over recent months, told French newspaper Le Fiagaro that his 26% stake in the… Continue reading Bollore Eyes Seat On Aegis Board