Internet adspend will continue to outperform other media in Europe this year, with minimal growth expected to be the norm, according to the Initiative special report, Spheres of Influence, outlining global advertising expenditure in 2006. The UK should see a total rise in advertising expenditure of 3.6% compared with a global average of 5.8%, and… Continue reading Internet Adspend Likely To Grow For 2006

The global advertising market looks to be increasing in stability, with the latest forecasts from Initiative expecting none of the 56 markets in its survey to see decline in adspend this year. The expected performance would mark the first year of globally increased adspend since 2000, as events such as the World Cup and Winter… Continue reading Global Adspend Looks Stable In Six Year First

United Business Media (UBM) has announced the sale of several publications through its UK and European media busines, CMPi, raising almost £15 million for the firm.The company’s sale of Industrial Equipment Market and The Trader to Metropolis International have generated £9 million, while its disposal of Trade-It to Friday-Ad Limited raised a further £4 million.The… Continue reading UBM Offloads Magazines To Raise £15 million

Next week will see radio industry ratings body RAJAR reveal the details of its new contract to provide audience measurement services throughout 2007.The announcement, due on Monday 22 May, is expected to feature more requirements by RAJAR to move towards electronic measurement, building on the audience body’s progress to date (see RAJAR Invites Tenders For… Continue reading RAJAR To Announce New Contract Next Week

Telewest customers will be given a grandstand view of Steven Gerrard and the boys this summer, with the broadcaster securing deals with the BBC and ITV to screen every World Cup game in high definition (HD).HDTV is accessible only through Telewest’s cable service, or via satellite company Sky, although only Telewest has secured a deal… Continue reading ITV Telewest Deal Gives Clear View For Football Fans

The MediaTel Group Sports Quiz in aid of Scope and the Pulmonary Hypertension Association has now reached its conclusion and the winner is Dominik Cwojdzinski of Mediacom.Entrants to the quiz had to predict the outcome of 25 sporting events taking place since January, including who would win the University Boat Race, how many medals would… Continue reading MediaTel Group Sports Quiz Winnners Announced

Outdoor media giant Clear Channel is to launch the UK’s first digital billboard network in London, with the 48-sheet sized offerings controled by a central hub and updated remotely.The venture is already taking sales, with a marketing programme also underway, as Clear Channel seeks advertisers for the 5.3 metre by 2.5 metre sites.Built using new… Continue reading Clear Channel Preps Britain’s First Digital Billboards

New figures released by audience measurement body BARB show Sky+ viewers time-shifting almost 14% of all their viewing, while a small proportion of viewers use the function on more than 50% of their viewing.The new data covers the eight-week period from 6 March to 30 April, and includes programmes recorded and viewed within seven days,… Continue reading BARB Lifts Lid On Sky+ Time-Shift Stats

ITV could face a disappointing shortfall in ad revenue this year if England’s World Cup team fail to perform well in Germany, with projections from Media Planning Group claiming the broadcaster could face a dip of between 3% and 5% year on year if the national side perform badly.MPG calculates the difference between England exiting… Continue reading ITV’s Finances Hinge On World Cup Victory

Media regulator Ofcom has awarded the latest local FM licence for Rotherham to Lincs FM Group, who will now operate a “truly local radio station” for the area, under the Rother FM brand.The victory sees Lincs FM Group see off competition from two other applicants with its proposal for a station delivering a “high quality… Continue reading Lincs FM Scoops Ofcom’s Latest Radio Licence