Circulation for stand-alone magazines and niche publications rose by 48.5% in 2004, demonstrating the growing trend among regional newspaper publishers to expand their reach by using portfolios of products to access a broader range of readers. According to the Newspaper Society’s (NS) annual industry survey, publishers are using a variety of vehicles including lifestyle magazines,… Continue reading Regional Newspaper Publishers Extend Reach Through Niche Publications
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UBC Media has signed a deal to sell airtime for Chrysalis and Wireless Group’s new syndicated radio news service, a move which will give the company a presence within stations such as TalkSport, Galaxy, LBC and Chrysalis’ flagship Heart.Commenting on the deal, UBC’s commercial director, John Quinn, said: “Today’s announcement significantly broadens the company’s network… Continue reading UBC Signs Sales Deal For Syndicated News
Speaking at the 30th Edinburgh Television Festival, Andy Duncan, chief executive of Channel 4 asserted the importance of planning for the channels’ future with the impending digital switchover. Talking to Greg Dyke, Duncan raised concerns about advertising revenues as a result of the affects of the new technologies coming into the television market, such as… Continue reading MGEITF 2005: Channel 4 Must Plan For Digital Switchover
BBC director general Mark Thompson revealed the Corporation’s latest TV technology at the Edinburgh TV Festival, announcing details of MyBBCPlayer, a new online service allowing viewers to legally download seven days of TV programmes. Delivering his address, Thompson stated: “This will be the decade of video on-demand. It will come, not when switchover occurs, although… Continue reading Thompson Reveals BBC Online Downloading Service
Digital radio broadcaster and programme producer, UBC Media Group, has announced that it has been appointed by Chrysalis and The Wireless group to sell airtime for its new syndicated news bulletin airtime package. Launching on the 1st October 2005, UBC’s Media Network’s news package will have a weekly reach of 5 million adults in the… Continue reading UBC To Sell Radio Airtime For Chrysalis And TWG
Mobile television is becoming an increasing part of the media mix, offering new channels and potential advertising revenues to canny marketers. Speaking at the Edinburgh TV Festival, a panel of industry experts from the main operators outlined the benefits and explained what their companies were doing in order to cash in on this new technology.… Continue reading MGEITF 2005: Mobile TV Hits the UK Media Mix
Speaking at the Edinburgh International TV Festival, Jill Offman, senior vice president and channel director of Discovery UK, revealed that most of the new shows being filmed for the channel were being made in high definition TV (HDTV), in order to keep up with the technological advances in the television market place. In an increasingly… Continue reading MGEITF 2005: Programme Makers Look To HDTV
ITV, came under fire at the 30th Edinburgh TV festival, with a candid look at the broadcasters last 50 years and discussion about its current state and outlook for the future. Sliding audiences and a string of unsuccessful celebrity-based reality shows were raised by a panel of industry experts, with calls for the channel to… Continue reading MGEITF 2005: ITV Under Fire At Edinburgh TV Festival
The increasing popularity of multichannel television gave rise to one of the most interesting and informative debates at this year’s Edinburgh TV Festival, with leading figures from Sky, Freeview and Video Networks discussing the possible outcomes of this competitive market. The panel debated three different scenarios for the future of multichannel television. A market which… Continue reading MGEITF 2005: Multichannel Debate Looks At Possible Scenarios For TV Market
The personal video recorder (PVR) is significantly changing the way in which people watch television, with 5% of current TV viewing in the US time-shifted, predicted to rise to 10% by the end of next year and 25% by 2008. Speaking at the Edinburgh TV Festival, Dr Robert Pepper, senior managing director of global advanced… Continue reading MGEITF 2005: Quarter Of US Consumers Forecast To Time-Shift By 2008