Newspaper publisher, Trinity Mirror, has acquired online recruitment services provider, the hotgroup, for £50.5 million, 20.25 pence per hotgroup share. The deal follows recent purchases by Trinity of GAAPweb.com and Smartnewhomes.com and will further enhance the publishers classified recruitment offering and improve its service to advertisers. Commenting on the acquisition, Sly Bailey, chief executive of… Continue reading Trinity Buys Online Recruitment Site
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Global advertising company, WPP, has acquired the remaining 70% of the issued share capital of Australia’s third largest advertising and marketing services company, The Communications Group Holdings (TCG). The move will see the various TCG businesses integrated into Young & Rubicam Brands in Australia, with Zenith Media joining WPP’s GroupM network. This investment reinforces WPP’s… Continue reading WPP Acquires 70% Of Australian Advertising Company
Advertising expenditure in the US, rose by 5.7% year on year during the first six months of 2005 due to gains across major media, according to figures released by Nielsen Monitor-Plus. Adspend increased in almost all reported media, with Spanish-Language TV, Cable TV leading the way, enjoying growth of 15% and 13.1% respectively. The internet… Continue reading Nielsen Shows Adspend Up By 5.7% In First Half Of 2005
Worldwide mobile phone sales totalled 190.5 million units in the second quarter of 2005, up by 21.6% year on year marking the second strongest quarter for handset sales on record, according to a new report from research and analysis company, Gartner. All the regions recorded, apart from Japan, reported growth during the quarter, with Nokia… Continue reading Global Mobile Phone Sales Hit 190.5 Million Units In Q2 2005
The Digital Radio Development Bureau has released its five year forecast for digital radio penetration, predicting that the technology will continue to see dramatic rises in adoption as more consumers discover its increased station choice, digital quality sound, and interference free listening. DRDB chairman, Ralph Bernard, welcomed the predictions, stating: “DAB Digital Radio continues its… Continue reading DRDB Predicts Massive Growth In Digital Radio
Emap’s Manchester-based radio station Key 103 has announced its largest ever marketing push with extra emphasis on its breakfast show, Toolan in the Morning, ahead of competition in the city from GCap Media’s Xfm, due to launch in October.The marketing onslaught, which is costing Emap a cool £2 million, will feature breakfast show presenter Mike… Continue reading Emap Spends £2 Million To Head Off Key Competition
Regional newspaper group, Johnston Press, has warned that there is little prospect of a recovery in the advertising market in the second half of 2005, describing the market as “challenging” and “difficult”. The group revealed that revenue for the six months to June 2005 reached £264.6 million, up from £261.5 million this time last year.… Continue reading Johnston Continues To Warn Of Difficult Ad Market
Consumers are willing to pay for mobile television content, with results from Nokia’s commercial TV pilots in Helsinki showing that 41% of participants would purchase mobile TV services, with over half believing that the technology would be popular. According to the pilot results, users wanted to watch familiar program offerings as well as new mobile… Continue reading Consumers Predict Mobile TV To Enjoy Popularity
Consumer knowledge of personal video recorders (PVRs) is increasing, with 88% of US adults aware of the technology, up from 74% in 2004, according to a survey from the Leichtman Group. A similar study from Find/SVP shows that PVR penetration in the US is around 15%, with time shifting the most commonly sited benefit of… Continue reading Consumer Awareness of PVRs Growing
Online retail sales in the US grew significantly in the second quarter of 2005, reaching $21.1 billion, enjoying a growth of 3.5% quarter on quarter, according to new figures from the US Department of Commerce. According to the commerce department, online sales accounted for 2.2% of all retail sales in the US during the second… Continue reading US Online Retail Reachs $21.1 Billion In Q2 2005