Newspaper group, Trinity Mirror, has seen group advertising for the first four months of 2005 increase by 2.3%. An increase of 6.5% for January and February was partially offset by a decline of 1.4% for March and April. Advertising revenues for the company’s regionals division enjoyed a rise of 4.0%, with growth in most categories… Continue reading Trinity Sees Group Advertising Rise In 2005

US online advertising and marketing expenditure is to predicted to reach $14.7 billion in 2005, with online advertising channels such as search engine marketing, online display adverts and email marketing continuing to become more effective, relative to traditional channels. According to a new report from Forrester Research, even though online adspend is growing at a… Continue reading US Online Ad and Marketing Spend To Reach $14.7 Billion in 2005

The Financial Times will distribute a free Election Briefing in London on Friday afternoon, publishing in tabloid form for a one off eight-page special.The freesheet will offer up-to-the-minute election news, comment and analysis as well as giving readers a taster of the following day’s newspaper, in which the outcome and all the results will be… Continue reading FT To Produce Election Compact On Friday

Radio research firm, GfK Media, has released the results of its Broadcast Media Survey, reporting that Heart 106.2 FM has overtaken Capital FM as the number one radio station in London, securing victory by an extremely narrow margin.GfK’s survey for the period September 13th – March 27th shows Heart with a weekly reach of 2.72… Continue reading GfK Survey Shows Heart Taking Lead In Capital

Radio ratings body RAJAR will release the first wave of audience data for 2005 tomorrow, covering the three months to March.NewsLine will provide analysis of the data, with reports detailing specific markets, as well as breakdowns of performance by ownership and an overview of the UK’s radio market as a whole from tomorrow morning.MediaTel.co.uk will… Continue reading RAJAR To Release Q1 2005 Data Tomorrow

Satellite broadcaster, BSkyB, has added 95,000 net DHT subscribers to its subscriber base, aiding strong financial results and taking the subscriber base to over 7.7 million, compared to 7.3 million in 2004. The group’s results for the third quarter reveal a 31% year on year growth in operating profit to £574 million and a 51%… Continue reading BSkyB Enjoys 31% Rise In Operating Profit

Satellite broadcaster, BSkyB, has exceeded industry predictions with stronger than expected subscriber growth for the third quarter, achieving net direct-to-home growth (DTH) of 95,000, up from 66,000 in the same period last year. BSkyB has beat previous forecasts in terms of subscriber growth, with an AFX News poll of five leading brokers estimating between 60,000… Continue reading BSkyB Exceeds Industry Forecasts

The youth market in the Asia-Pacific region spends around 10-15% of its disposable income on mobile products, making it a significant driver for growth in the region’s mobile phone market, according to high-tech market research firm In-Stat. In-Stat’s new Asian Youth Mobile Trends: Devices, Data and Multimedia report reveals, that in 2004, youth spending on… Continue reading Asia-Pacific Sees Youth Spend 10-15% Of Income On Mobiles

The nation’s national newspapers will continue to see their circulations decline, according to influential publisher, Andrew Neil, who has painted a bleak picture of the industry and appealed for change in his address to the PPA’s annual conference.The high profile publisher of The Scotsman, The Spectator and The Business used his speech to urges change… Continue reading Neil Urges Change For Newspapers To Survive

Media regulator, Ofcom, is investigating the creation of a unified classification system for all media content, designed to prevent harmful or inappropriate material falling into the wrong hands, regardless of the platform used in its distribution.The watchdog has established a working group to consult with broadcasters on the creation of such a classification system, which… Continue reading Ofcom Mulls Single Classification System For All Media