Viewing share amongst the nation’s terrestrial broadcasters continued to slip in all homes during March, with all stations suffering a decline. The downturn, although slight, demonstrates a continuing trend of audience decline for the nation’s largest broadcasters, as multi channel TV grows in both popularity and the amount of channels it offers.BBC2 was worst hit… Continue reading Television Viewing Round-Up – March 2005

Emap’s bid for the Solent FM radio licence will be made by its flagship rock station, Kerrang!, and fronted by rock-afficionado, and round the world yachtsman, Sir Chay Blyth.Sir Chay CBE, MBE, will be non-executive chairman of the bid to bring Kerrang! to the Solent, using his experience as a prominent local businessman, as well… Continue reading Emap To Target Solent Audience With Kerrang Bid

UK cinema admissions in March reached 12.3 million, up 14.5% year on year, making March the busiest in the past three years.The latest results from the Cinema Advertising Association (CAA) reveal an average of 2.78 million admissions a week in March, with romantic comedy Hitch the top choice for cinemagoers. The movie took a total… Continue reading Cinema Sees Strongest March In Three Years

The Television Corporation has appointed ex BBC director of sport, Peter Salmon as group chief executive with effect from 1 July. Salmon will replace Jeff Foulser, who will remain on the board and become director of sport and chairman of Sunset & Vine, the group’s sports production arm. Commenting on the appointment, Tom Chandos, chairman… Continue reading Salmon To Join The Television Corporation

By the end of 2005, digital television penetration in the UK is predicted to increase to 66%, putting it well ahead of Europe who are only considering imposing a universal switch-off date, according to new research from Informa Telecoms & Media. Informa’s TV International Database forecasts that by the end of 2005 the number of… Continue reading UK Leads The Way In Digital Penetration

Wireless gaming revenues are increasing, with funding for mobile gaming companies jumping to €184 million, almost three times 2003’s levels, according to new data released by media research company Screen Digest. Worldwide consumer spending on mobile games downloading totalled €778 million in 2004, more than doubling 2003’s figure of €380 million. In the US, mobile… Continue reading Mobile Phone Gaming Revenues Enjoy Strong Growth

Video Networks Limited (VNL), provider of HomeChoice entertainment and communications has signed a deal with DreamWorks, supplying VNL with a steady stream of current movie titles.The long-term output agreement will substantially enhance the channel’s line up, adding current films including, Shrek 2, The Terminal, The Stepford Wives, and Shark Tale to HomeChoice’s Film 1st channel.Commenting… Continue reading Video Networks Signs Deal With Dreamworks

The BBC has announced plans to increase its overall programme spend by £61 million, with £21 million being invested in BBC Television.In the BBC’s Statements of Programme Policy for 2005/2006, the Board of Governors outlined the operations plans to fulfil its public promise to inform, educate and entertain.Michael Grade, BBC chairman revealed that over the… Continue reading BBC To Increase Programme Spend By £61 Million

The Outdoor Advertising Association (OAA) and Radio Advertising Bureau (RAB) have joined forces to explore the effects, and advance understanding, of combined radio and outdoor advertising.In the first stage of the study, the OAA/RAB team has commissioned research company Acacia Avenue to conduct qualitative research exploring the effect combining radio and outdoor campaigns, examining the… Continue reading Trade Bodies Unite To Offer Cross-Media Insight

The Outdoor Advertising Association (OAA) and Radio Advertising Bureau (RAB) have joined forces to explore the area of multi-media effects and advance understanding of the media combination of radio and outdoor. As a first stage, the OAA/RAB team has commissioned research company Acacia Avenue to conduct qualitative research exploring the effect this combination of media… Continue reading OAA And RAB Join Forces To Research Radio And Outdoor Advertising