Small businesses are reported to be migrating to Voice over Internet Protocol (VoIP), being swayed by the lowering in cost of the technology and its ease of integration into the work place, according to US analyst eMarketer. The National Federation of Independent Business (NFIB) shows that 7.3% of US small businesses currently use VoIP, with… Continue reading Small Businesses Adopt VoIP

Speculation is mounting this morning that magazine giant Haymarket is to purchase Media Week from Quantum Publishing, following the company’s decision to sell off some of its most lucrative business titles last year.However, NewsLine understands that no deal has yet been signed between the two companies, despite a decision over the magazine’s future being expected… Continue reading Speculation Mounts Over Haymarket Media Week Deal

Mediacom has scooped Media Agency of the Year for the second time in a row at this year’s PPA Marketing’s Consumer magazine advertising awards, beating M2M, Mediaedge:cia and ZenithOptimedia.The judges agreed that MediaCom had continued to demonstrate great commitment to magazines and a strong involvement in the industry and to media owners.The awards, now in… Continue reading Mediacom Scoops Media Agency Of The Year

Special interest magazine group Future’s sci-fi and fantasy magazine, SFX, will celebrate its tenth birthday next month with an exclusive first look at the eagerly awaited new movie Batman Begins.Celebrating the first ten years of the magazine, the birthday edition also features a bumper collection of celebrity interviews, including the complete League of Gentlemen team.… Continue reading Future’s SFX Celebrates Tenth Birthday

Internet usage via mobile phone continued to grow during March, according to the Mobile Data Association, with a new record total of 1.82 billion page impressions viewed in the UK during the month.The rise represents an increase of 30% on the same period in 2004, and an average daily total of 58 million, according to… Continue reading Wap Usage Rises By A Third In March

US online advertising and marketing expenditure is to predicted to reach $14.7 billion in 2005, with online advertising channels such as search engine marketing, online display adverts and email marketing continuing to become more effective, relative to traditional channels. According to a new report from Forrester Research, even though online adspend is growing at a… Continue reading US Online Ad and Marketing Spend To Reach $14.7 Billion in 2005

Newspaper group, Trinity Mirror, has seen group advertising for the first four months of 2005 increase by 2.3%. An increase of 6.5% for January and February was partially offset by a decline of 1.4% for March and April. Advertising revenues for the company’s regionals division enjoyed a rise of 4.0%, with growth in most categories… Continue reading Trinity Sees Group Advertising Rise In 2005

Satellite broadcaster, BSkyB, has added 95,000 net DHT subscribers to its subscriber base, aiding strong financial results and taking the subscriber base to over 7.7 million, compared to 7.3 million in 2004. The group’s results for the third quarter reveal a 31% year on year growth in operating profit to £574 million and a 51%… Continue reading BSkyB Enjoys 31% Rise In Operating Profit

The Financial Times will distribute a free Election Briefing in London on Friday afternoon, publishing in tabloid form for a one off eight-page special.The freesheet will offer up-to-the-minute election news, comment and analysis as well as giving readers a taster of the following day’s newspaper, in which the outcome and all the results will be… Continue reading FT To Produce Election Compact On Friday

Radio research firm, GfK Media, has released the results of its Broadcast Media Survey, reporting that Heart 106.2 FM has overtaken Capital FM as the number one radio station in London, securing victory by an extremely narrow margin.GfK’s survey for the period September 13th – March 27th shows Heart with a weekly reach of 2.72… Continue reading GfK Survey Shows Heart Taking Lead In Capital