UBC Media has announced the completion of an agreement with Channel 4 for the broadcaster to acquire a 51% interest in UBS’s national radio station, Oneword Radio, for a cash consideration of £1 million. This will make further progress towards the creation of a Channel4-led radio operation to compete directly with BBC Radio 4. UBC… Continue reading Oneword Deal Completed With Channel 4

Voice-over-Internet-Protocol (VoIP) is beginning to attract more consumers, due to the decline in price according to leading research company, International Data Corporation (IDC), who predict 27 million users will have subscribed by 2009, an increase of 24 million from 3 million who currently subscribe. Though relatively small, analysts eMarketer reveal the VoIP market to be… Continue reading VoIP Gaining In Popularity

Five’s managing editor and director of acquisitions, Jeff Ford, will be replacing Channel 4’s head of acquisitions June Dromgoole following the announcement of her retirement.Ford, who has been at Five since 1997, will leave the broadcaster on 22 April, but his start date has yet to be confirmed and could be later this year. As… Continue reading Channel 4 Poaches Five’s Director Of Acquisitions

Video Networks, provider of the HomeChoice entertainment and communications has announced the addition of a brand new R.E.M. video on demand music channel to it’s platform, with HomeChoice customers gaining exclusive access to the channel.The launch of the R.E.M. music content coincides with the band’s UK tour, with the channel consisting of four different areas;… Continue reading Video Networks Starts New R.E.M Channel

The Guardian is reported to be switching to a smaller format as early as this autumn, with media buyers already being shown dummy editions of an A3 size copy of the paper.The recent decline of the newspaper’s circulation is thought to be worrying executives, with the recent NRS data revealing a 4.6% drop in The… Continue reading Guardian To Downsize In Autumn

Fox Home Entertainment will be the first advertiser to run four separate campaigns back to back on ATM:ad, promoting a special price offer on four DVD movies in ASDA stores nationwide.The adverts, which will run across cash points at 146 ASDA stores, started yesterday and will run for four weeks with Garfield – The Movie,… Continue reading First Rolling Campaign On ATM:ad

The Independent will be unveiling a new look next Tuesday, with a substantial redesign barely 12 months after the newspaper went compact.The new look has been masterminded over several months by Barcelona-based, Cases and Associates, resulting in one of the main changes being The Independent becoming a one-section paper from Monday to Friday.The magazine-sized review… Continue reading Independent To Relaunch Next Tuesday

Online advertising expenditure in the UK topped £653.3 million in 2004, compared to £407.8 million in 2003. With an increase of 60% year on year and a record market share of 4.3%, online has overtaken radio’s share of 3.8% for the first time. According to new figures from the Interactive Advertising Bureau (IAB), PricewaterhouseCoopers LLP… Continue reading Online Adspend Overtakes Radio 2004

New research released by Mediaedge:cia’s research division, MediaLab, has uncovered major insights into viewing behaviour in the personal video recorder (PVR) age. It identifies three main areas of importance to advertisers; audience viewing behaviour, advert avoidance and actual use of the technology. The study gave 20 households either Sky+ or Freeview enabled PVRs and gave… Continue reading PVR Audience Viewing Behaviour

Advertisers seeking exposure on the ever crowded high-street now have a new medium at their disposal, with new roller shutter-graphics providing brand visibility for advertisers and cammoflague for retailers wishing to install security shutters to their premises without opting for traditional metal screens.The new advertising solution, provided by Roller Vision, offered the perfect solution to… Continue reading Roller Ads To Cut Crime And Increase Standout