Strategy Leaders: Doing nothing is not an option and solutions must be found by developing new approaches, Nick Manning warns.
ARCHIVE ▸ Nick Manning
Nick Manning shines a light on those attempting to illuminate the egregious practices that cost advertisers billions of dollars in unjustified adtech fees
Nick Manning dissects the new ISBA Framework document launched last month
How much progress has been made in the five short years since the ANA investigated the US media market. Nick Manning gives his verdict
In the midst of a flurry of media agency reviews, Nick Manning assesses what’s changed across the pitching landscape
Nick Manning looks in-depth at the recent Enders Analysis report into TV advertising and asks what measures can be taken sooner rather than later
Media planning is still stuck in second gear, with antiquated media trading practices holding it back. What can be done? asks Nick Manning
The UK advertising industry is excessively interested in a legacy model that is increasingly being outshone, argues Nick Manning.
Remember when the hot topic was media in-housing? Nick Manning revisits the issue to reveal what happened
Nick Manning goes in search of the truth but finds only conspiracy theories, unreliable source material and deceptive content