Is adland collectively on mute about female burnout? Nicola Kemp says there are a few topics that elicit an eye roll as quickly as the idea that women are disproportionately overwhelmed.
Nicola Kemp
LATEST ARTICLES
Breaking the toxic cycle of corporate cultures where women feel they must constantly prove themselves starts with honesty, writes Nicola Kemp.
If thought leadership continues to be dominated by the same male faces, it’s not leadership at all.
By glorifying the summer juggle, we sidestep the fact that the media industry still spends women’s time like it’s an infinite resource.
The ruthless commentary surrounding Rachel Reeves underlines how women’s emotions are still weaponised against them.
While industry big-hitters embraced SXSW London to make generic statements about what they are building with AI, we are collectively ignoring the people we have broken.
Return-to-office mandates, relentless bias, a widening pay gap… why are we looking the other way while a steady stream of female talent exits the industry?
From slapdash return-to-office mandates to ignoring the untenable pressure on working mothers, we must stop being careless with women’s careers.
It’s time to call time on the fear, apathy and defensiveness that still surround equality in the media industry.
As an industry, we prioritise empty platitudes over tangible policy. Remote working is vital to levelling the playing field for diverse talent — why are we pretending otherwise?
