BBC Radio 2 retained its market leadership in the national breakfast market during Q3, despite a substantial dip in weekly reach of 4.9% period on period.The station’s breakfast show, which is hosted by veteran presenter Terry Wogan between 7:30-9:30, now commands an early morning audience of 7.7 million.BBC Radio 1’s Chris Moyles is hot on… Continue reading Radio Market Sees Musical Chairs At Breakfast
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The uptake of digital radio in the UK is increasing at a healthy pace, with the latest set of RAJAR figures for the third quarter of 2005 showing the medium enjoying a surge in popularity, with DAB radio ownership amongst adults rising to 10.5% in Q3, up 6 percentage points year on year.The latest RAJAR… Continue reading Digital Radio Increases UK Penetration
Emap’s first ever Kiss Awards, the company’s R&B equivalent of the popular Q Awards, is to be sponsored by Scottish and Newcastle’s new cider brand, Strongbow Sirrus.The cross-media deal, brokered by Sam Browne and Claire Powell at Starcom Mediavest, will launch Strongbow Sirrus through Emap Advertising’s multi-platform brands, using Kiss, FHM, New Woman, Mixmag, Zoo,… Continue reading Kiss Signs Strongbow For Awards Sponsorship
The Digital Radio Development Bureau has released its five year forecast for digital radio penetration, predicting that the technology will continue to see dramatic rises in adoption as more consumers discover its increased station choice, digital quality sound, and interference free listening. DRDB chairman, Ralph Bernard, welcomed the predictions, stating: “DAB Digital Radio continues its… Continue reading DRDB Predicts Massive Growth In Digital Radio
Virgin Radio has announced plans to make its second show available via podcast this Sunday, making its newest programme, The Tim Lovejoy Show, available to download.Like The Pete & Geoff Breakfast Show, which currently has an impressive 85,000 downloads every month, The Tim Lovejoy Show downloads will be free, thanks to the show’s sponsorship by… Continue reading Virgin Radio To Launch Second Podcast Show
95.8 Capital FM has announced that Elizabeth Arden’s latest fragrance, Fifth Avenue After Five, will be sponsoring its evening, Feelgood Friday Show with the deal marking one of the first long-term sponsorships on radio by a fragrance brand.The six month campaign will cover on-air, online and sampling activity. The radio show will target listeners in… Continue reading Elizabeth Arden Smells Success With Capital Sponsorship
The forthcoming merger of Emap and Scottish Radio Holdings (SRH) looks set to boost Emap’s market share substantially when the deal is completed within the next few months.The latest RAJAR data shows Emap Advertising commanding combined airtime sales of just over 61,000 hours, although with the addition of SIRS’ 36,000 hours this gives Emap a… Continue reading RAJAR Results Q2 2005:Emap Set For Market Share Hike
Digital stations continue to top the charts in terms of growth according to the latest RAJAR data, with figures for Q2 2005 showing the BBC and Commercial broadcasters notching up positive growth as sales of DAB radios increase.Chrysalis’ The Arrow saw the largest percentage growth in weekly reach, adding 229.17% year on year in the… Continue reading RAJAR Results Q2 2005:Digital Leads The Way In National Radio
The BBC saw its radio operations perform well in the second half of 2005, with the Corporation increasing its weekly reach and share of listening for both national and local stations at a cost to commercial rivals, which suffered dips overall.However, there were some increases in share of listening and average hours per listener for… Continue reading RAJAR Results Q2 2005:BBC Rises At A Cost To Commercial Rivals
The latest RAJAR figures for the three months to June show Capital 95.8 regaining the top spot in London whilst maintaining its share of listening at 6.1%The increase sees the GCap-owned station reclaim its position ahead of Chrysalis’ Heart 106.2, which despite making a surprise entry as London’s top station in terms of listening share… Continue reading RAJAR Results Q2 2005:Capital Regains Top Spot In London