The weekly reach of all commercial stations grew during Q2 2007, by over 2.6% period on period and more than 4.1% year on year for all demographic groups.The BBC recorded a period on period decline in weekly reach across all demographic groups of over 0.6%. However, it was up year on year by 1.2%.The only… Continue reading Commercial Radio Increases Reach Across All Demographic Groups
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All Commercial narrowed the gap with All BBC stations, seeing year on year and period on period upturns in its weekly reach and share of listening, according to the latest RAJAR data for Q2 2007.Weekly reach rose to around 32 million with share of listening jumping to 43.5% for All Commercial, whilst All BBC recorded… Continue reading All Commercial Boosts Share Of Listening Whilst All BBC Records Decline
The latest RAJAR figures, for Q2 2007, show that Emap’s Magic FM (London) once again had the highest weekly reach of the main London stations, enjoying a year on year increase of more than 5.1%.The station’s weekly reach, of more than 1.9 million listeners, was also up period on period, by almost 8.7%.Magic FM (London)’s… Continue reading Magic FM Bolsters Weekly Reach To Over 1.9 Million In London
Heart 106.2 FM reclaimed its crown in the London Breakfast battle, overtaking 95.8 Capital Radio to scoop the top spot, with a rise in weekly reach of 6.6% year on year and almost 6% period on period, according to the latest data from RAJAR.Cheeky Jamie Theakston and bubbly Harriet Scott brought Heart 106.2 FM’s weekly… Continue reading Heart 106.2 FM Reclaims Breakfast Crown In London
Radio listening via platform (analogue and digital), announced for the first time since the introduction of new methodology in January 2007 (see New RAJAR Diary Survey To Deliver Results In August), reveals almost 13% of listening is now via a digital platform (DAB, DTV, internet) with digital listening hours for Q2, 2007 totalling 136 million… Continue reading New RAJAR Figures Reveal Almost 13% Of Listening Now Via Digital
A new report from eMarketer says that legal squabbles over internet radio will not stop the growth of the medium. The Radio Trends report quotes a US forecast from Bridge Ratings which predicts that internet radio will generate ad revenues of $19.7 billion in 2020, equal to those of terrestrial radio in 2006. Another estimate,… Continue reading Legal Arguments Won’t Stop Growth Of Internet Radio
Emap is to relaunch Heat Radio with a celebrity news format and sponsorship, promotions and ad-funded programming in place of spot advertising.The national digital station, which is currently an automated jukebox, will be relaunched at the end of September with an “exclusive club” of five clients whose advertising will be worked into the station’s content.Traditional… Continue reading Heat Radio To Relaunch With Integrated Advertising
GCap Media’s Capital 95.8 has secured bmi as sponsor for the Johnny Vaughan breakfast show in a £1million partnership.The year-long campaign starts on July 2 and includes on-air and online activity.The campaign signals bmi’s first major partnership with GCap Media and forms part of their ‘That’s bmi Time’ activity.The sponsorship includes some breakfast show promotions… Continue reading bmi In Capital 95.8 Breakfast Show Sponsorship
The Digital Radio Development Bureau has announced that more than five million DAB digital radios have been sold in the UK, equating to almost 10 million listeners tuning in to DAB around Britain. The consumer electronics industry’s research body, Gfk, has revealed the landmark figures, following the positive news on the growth of digital radio… Continue reading DAB Radio Sales Reach Record Five Million
Emap’s Magic 105.4 has signed an exclusive sponsorship deal with VUE cinemas to launch the station’s new on-air quiz, Trivia Triumph.Trivia Triumph, which launches on 18 June, is the brand new weekday competition on Magic, running between 7am – 4pm.Listeners will go head to head to answer three questions every hour. The winner will win… Continue reading Magic Signs VUE Cinema Quiz Deal
