More Audio Site articles

There was, as we have come to expect, a fierce battle for the breakfast number one spot in London, with Heart 106.2 FM beating both Radio 1 and Capital Radio.The RAJAR figures for Q4 2006 show that Heart 106.2 FM enjoyed a period on period increase of 23.4% in the breakfast slot, giving it a… Continue reading Breakfast Battle Sees Heart 106.2 FM Come Out On Top

The latest RAJAR data for Q4 2006 shows that digital only stations continue to perform well, with year on year gains in the number of DAB households and people listening via DTV.The percentage of adults who live in DAB households also rose slightly period on period, to 16%, whilst listening via DTV remained stable quarter… Continue reading Strong Quarter For Digital Radio

Several forecasts have been made estimating the extent of growth in the UK advertising market in 2007, with online predicted to be the area seeing the greatest increases. According to a report from ZenithOptimedia, UK advertising growth is expected to rise 3.1% in 2007, a downgrade from its original expectation of 4.2%. ZenithOptimedia says that… Continue reading UK Advertising Growth Forecasts 2007

Last year was an eventful one for the UK radio industry, with mixed RAJAR results, declining ad revenues and the second national digital multiplex playing on the minds of relevant industry players.At the beginning of the year, GCap’s 95.8 Capital FM was rebranded as Capital Radio, shifting its music policy towards less repetition and focusing… Continue reading End Of Year Round Up: Radio

Worldwide, the market for digital radio receivers will grow from 5 million units in 2005, to almost 25 million unit shipments in 2010, according to a new forecast from In-Stat. In-Stat added that in 2006, 73% of respondents to an In-Stat US consumer survey were aware of HD Radio on some level, whilst in Europe,… Continue reading Market For Digital Radio Receivers To Grow

Sky has announced a major year-long sponsorship deal for Virgin Radio’s Christian O’Connell Breakfast show starting on January 22 2007.Sky’s sponsorship of Virgin Radio’s coveted flag-ship breakfast show will include in-show sponsor credits and promotional trails and regular TV-related features.In addition the package will include sponsorship of the Sky TV Guide spots featured in Russ… Continue reading Sky To Sponsor Virgin Breakfast Show

GCap Media’s Xfm will launch a unique interactive online radio player next week, which will enable listeners to custom make their own version of the radio station.Mi-Xfm, which will allow users to build and personalise their own station with their own type of music, has been created by the New Media team at GCap Media… Continue reading Xfm Gets Innovative With Interactive Online Radio Player

Ad spending in the US will increase by 2.6% in 2007, according to Merrill Lynch’s annual bottom-up analysis. The forecast covers the major advertising categories, representing over 60% of US ad spending. Merrill Lynch maintains its top-down US advertising growth forecasts (excluding direct mail) at 4.5% in 2006, but is slightly raising its 2007 outlook… Continue reading Online Continues To Blossom As ML Raises 2007 Ad Forecast

Today’s MediaTel Group seminar on the future of radio saw the top players in the commercial sector mount an impassioned defence of the medium, offering their thoughts on a variety of subjects and all unanimous in the belief that radio has a bright future despite some of the naysayers in the press. All of those… Continue reading Radio Industry Looks Forward To The Future

Many music-focused radio stations recorded a year on year increase in their weekly reach, with Xfm boosting its reach by almost 50% and BBC 6 Music adding just over 40% year on year, according to the Q3 RAJAR results.Xfm is now listened to by 1.1 million people, an increase of almost 5.5% compared to last… Continue reading Music-Focused Stations Boost Weekly Reach