colspan=”5″>BBC Radio Stations Weekly Reach (000s) Year On Year Comparisons
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The latest RAJAR listening figures for the second quarter of 2004 reveal a rather lacklustre performance for All Commercial Radio, which saw its share of listening dip by 0.5% points period on period to 45%. The corresponding increase enjoyed by All BBC helped it to extend its lead to just above the 53% mark.Things were… Continue reading RAJAR Results Q2 2004: National Commercial Riding High
The latest RAJAR listening figures reveal a lacklustre performance for Capital Radio, which saw its weekly reach decline by almost 20% year on year in the second quarter as Johnny Vaughan took over as host of the station’s flagship breakfast show.The news will come as a blow to Capital, which has invested in a heavyweight… Continue reading RAJAR Results Q2 2004: Vaughan Fails To Boost Capital
The following tables show the best and worst performers, in terms of weekly reach and share of listening, of the local commercial stations broadcasting outside London. Top/Bottom 10 Weekly Reach (000s) % Change Station Survey Period Ending Jun 2003 Ending Jun 2004 % Change Star 107.9 Cambridge Y 17 35 105.9 Star 107.5 Cheltenham Y… Continue reading RAJAR Results Q2 2004:
By 2010 there will be nearly 40 million digital radio receivers in Europe, growing rapidly at a compound annual growth rate (CAGR) of 86.1%, according to a new report by marketing consultancy Eureca Research. The European Digital Radio – On A Roll Or Another False Dawn report predicts that the UK will account for 44.2%… Continue reading Digital Radio Set For Boom In Europe
The US Radio Advertising Bureau has revealed that radio advertising revenue in May struggled to keep up with the recovery of the media industry, as advertising sales continued to fall during the month. Both local and national radio had a tough time during May as local advertising sales struggled to post a 1% gain and… Continue reading May Radio Revenues Fail To Match Ad Recovery
The switchover of Britain’s radio networks from analogue to digital will depend largely on the development of digital television, according to BBC Radio 4 controller Helen Boaden. Speaking at the Radio Festival in Birmingham, the broadcast head claimed that radio switchover would be fuelled by public interest, which would be spurred on by the success… Continue reading Television Will Lead Switch To Digital Radio
As audiences begin to migrate to digital technology, the prospect of switching off the analogue radio signals has been raised by the government for the first time. Talk of future plans, similar to those for the television digital switch-over have been aired by Tessa Jowell, secretary of state for department of culture, media and sport.… Continue reading Analogue Radio Switch-Off Raised By Jowell
Following a tough few months for national radio advertising in the United States, Merrill Lynch has once again revised downwards its US radio industry growth forecast. Due to continued declining national advertising radio spend and slightly higher local radio revenue, Merrill Lynch has adjusted its 2004 forecast to just 3.8% from 5.6%. Although, things are… Continue reading US Radio Forecasts Lowered Again
Outdoor advertising is expected to grow faster than radio in the US over the next 5 years, according to a new report from Merrill Lynch. The global advisory company says that US outdoor advertising is undergoing positive secular changes allowing it to transform into a growth sector while radio migrates from a growth to mature… Continue reading US Outdoor Advertising Expected To Overtake Radio By 2005