More Audio Site articles

The latest RAJAR data shows the digital revolution in full swing in Q2 2006, with increasing numbers of people listening to their favourite stations via a variety of digital platforms.The potential UK digital radio audience has increased again from 25.5 million adults (51.1%) in Q1 to 27.1 million adults (54.3%) in Q2.The latest figures reveal… Continue reading DAB Reaches Over 15% Of Households

The latest RAJAR figures for Q2 2006 show the BBC still well ahead of its commercial rivals, while digital stations continue to perform well as more listeners switch to DAB radios.BBC Radio 1 recorded a 1.77% year on year increase to take its weekly reach to 10.4 million, while its period on period figure was… Continue reading Digital Radio Audiences Continue To Grow

RAJAR has released demographics figures alongside the Q2 2006 data release, which demonstrates the differences in age and social demographic grade for BBC and commercial stations.A general trend can be spotted that those under 44 are more likely to listen to commercial radio, whereas over 45s are more inclined to tune into BBC channels.In the… Continue reading Commercial Radio Dominates Younger Listening

BBC radio networks managed to broaden their share of listening UK wide in Q2, despite a decline in the local and regional BBC stations’ share of listening, according to latest Q2 2006 RAJAR figures.The BBC overall lost listeners, with a smaller weekly reach in this quarter, and saw its listeners tune in for slightly less… Continue reading BBC Radio Retains Dominance Despite Losing Listeners

Almost 14% of the UK adult population has a DAB digital radio in the home and 23% of owners have more than one, according to the Digital Radio Development Bureau’s (DRDB) fourth annual business report on the DAB digital radio market. In April of this year DAB digital radio set sales in the UK topped… Continue reading Repeat Purchasing Of DAB Radios On The Increase

Classic FM, GCap Media’s classical music radio station, has announced the biggest change to its schedule in the station’s 14-year history.The award-winning station (see Classic FM Wins Another Award For GCap Media) will bring in a host of new programmes and presenters for its autumn schedule, with actor and presenter Tony Robinson hosting his own… Continue reading Classic FM Announces Biggest Change To Schedule Yet

In the US, local ad dollars for April fell 4% from the same period last year, according to the Radio Advertising Bureau (RAB) current revenue report. In addition, the grand total spot and non-spot dollars dropped 4% when compared to April 2005. National ad sales figures fell the most, by 7% from April 2005. Year-on-year… Continue reading US Radio Sales Down For April

Following Chrysalis Radio’s ground-breaking restructuring of its commercial operations last month, it has announced further appointments to the new management team responsible for its merged sales division.Chrysalis has appointed three account directors to manage the teams handling the top 20 agencies in London. They are Jennie Stubbs, currently group head of sponsorship and promotions, Dan… Continue reading Chrysalis Radio Sales Announces Management Line-Up

In the US, in-car passenger entertainment is expected to take off in the coming years, with industry analyst Frost & Sullivan projecting that by 2011 more than three million vehicles will be equipped with mobile satellite TV systems. These figures come as passenger entertainment really takes off in the States. According to JD Power and… Continue reading In-Car Media And Satellite Radio To Take Off In US

US advertising is expected to grow by 5.6% this year, with a gain of 6% in overseas advertising. In addition, a total worldwide advertising growth of 5.8%, to $602.4 billion, is expected for 2006, according to new figures released by Universal McCann. This is a downward revision of Universal McCann’s previous figures (see McCann Expects… Continue reading US Adspend Expected To Grow 5.6% This Year