Hulu is preparing to change the way it charges advertisers. The online video site, which runs more video ads to consumers than any other website or service in the US, will soon charge advertisers for complete views.
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Consumers with access to the Sony Entertainment Network (SEN) in the UK can now access ad-supported, free-to-consumer full-length films and television series whenever they want via Crackle. Available through BRAVIA TVs, Blu-ray Disc players, Blu-ray Home Theatre Devices and Network Media players, Crackle offers films across a range of genres plus hit TV series and… Continue reading Crackle now available on the Sony Entertainment Network across UK
Philip Ricketts, head of door to door strategy, sales and marketing at Royal Mail, says social TV offers a great opportunity for savvy marketers to use the insight generated by its users to deliver even more targeted communications…
There has been lots of speculation over the launch date of YouView, after the connected TV service from partners including the BBC, ITV and BT was delayed in 2010/2011 amid rumours of technical difficulties.
Whether to check emails or to look up programme or product information, watching TV while using a tablet or smartphone is more common than not according to a Q4 2011 Nielsen survey of connected device owners in the US, UK, Germany and Italy.
According to reports in Broadcast, UKTV has begun beta testing its channel-branded online video players for free-to-air channels Really, Yesterday and Dave.
BT Vision has added a fourth linear channel in a fortnight by signing a contract to stream FXUK, launching later in 2012.Hot on the heels of the deal to deliver three UKTV channels – Watch, Gold and Alibi – BT Vision customers will soon be able to watch FX hit shows such as zombie drama… Continue reading BT Vision adds FXUK
Pay-TV bills are still rising despite flat-lining and falling disposable incomes, according to new research by the NPD Group.
According to Bank of America Merrill Lynch (BoAML), the Virgin Media ‘story’ is characterised by a two-way pull between management trying to tweak the model to generate cash (to drive share buybacks) and the operational issues facing the company.
New technology is changing the TV landscape and the way we consume TV, with a shift from broadcast TV to on-demand. Over the top (OTT) offers consumers a better user experience and operators lower upfront costs.