New technology is changing the TV landscape and the way we consume TV, with a shift from broadcast TV to on-demand. Over the top (OTT) offers consumers a better user experience and operators lower upfront costs.
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Bruno, a 19 year old student and a panellist at MediaTel’s latest Youth, Media and Technology event, gives an open and honest account of his media habits and reveals what he really spends his money on… A must read if you want to target young people!
The ongoing speculation on whether YouView will launch in time for the Olympics continues.
Walmart is working with is video streaming product Vudu to give US population a chance to tranform their physical DVD/Blu-ray collections into digital movies.
New consumer research from Leichtman Research Group, Inc. (LRG) finds that 38% of all households in the US have at least one television set connected to the Internet via a video game system, a Blu-ray player, an Apple TV or Roku set-top box, and/or the TV set itself, up from 30% last year, and 24%… Continue reading TVs in the US are getting connected – but not by smart TVs yet
SpotXchange is set to launch a new service SkipIt that lets consumers control their online video ad experience by providing them the option to skip online video ads at their convenience.
Orange plans to launch its interactive TV app TVCheck in the UK.
Greg Grimmer explains how and why Channel 5 has become a credible UK commercial partner to brands and advertisers despite the odds…
Justin Cooke, chairman, BIMA, says clients – both channels and brands – are looking to the creative industries to keep them ahead of the curve. If the pace of change can be worrying to those of us on the inside, imagine how much more bewildering it must appear from the outside…
Social TV is a “massive opportunity for the mobile market,” according to Steve Parker, managing director, MediaVest UK.