BT TV added 106,000 new households in the half year to 30 September 2015.
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While Sky is using ad tech science for its benefit, Google is mysteriously failing to get it right at even the most basic level, writes Dominic Mills.
Warc’s James McDonald explains how branded content is helping radio advertising to stay in such good shape.
UK and Ireland customer growth was up more than 50% year on year for the three months ended 30 September 2015 – the highest rate of Q1 growth for four years.
Sky AdVance will connect TV and online audiences and uses the broadcaster’s viewing and device data to help advertisers address the most relevant audiences via whichever screen they are currently using.
The latest Advertising Association and Warc Expenditure Report has revealed that UK adspend grew 5.8% to reach a record high of £9,424m in the first half of 2015.
UTV is Northern Ireland’s biggest commercial channel and on completion of the deal ITV will own 13 of the 15 regional licences for the Channel 3 network – as well as new channel UTV Ireland.
Something from a recent trip to an advertising conference has got Greg Grimmer’s hackles raised…
The BBC’s director of television, Danny Cohen, is to leave the Corporation after eight years to pursue “a new leadership challenge”.
Research the Media’s Richard Marks and News UK’s Sean Adams explain why the Connected Screens survey is so important for our industry both now and going forwards.