2015 will see the launch of what the BBC is describing as one of iPlayer’s “most significant commissions to date”, alongside nine comedy shorts and exclusive fashion footage.
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Programmatic TV requires new definitions for a brand new medium, says Dominic Finney, co-founder of FaR Partners.
The deal will see BT Sport increase the number of hours of ESPN programming to up to 5,000 per year, with content including Verizon IndyCar Series, NCAA College Football and Basketball, X Games and the Australian Football League.
The new series of Sherlock and Top Gear helped secure a record 3.5 billion iPlayer requests in 2014.
In its latest financial report, the company has said it believes it can complete global expansion over the next two years, intending to generate material global profits from 2017 onwards.
comScore is to track video audiences in the US across computers, mobile and other streaming devices, according to The New York Times.
Amazon Studios has announced plans to produce and acquire original movies for theatrical release and early distribution on its VOD platform, Amazon Prime Instant Video.
Swadley joins Kantar Media from the BBC, having held roles including director of marketing and audiences, BBC Charter, and head of audiences, BBC TV.
In the UK, Facebook’s economic impact is reported to amount to $11bn with 154,000 “jobs supported” – but critics say it is ‘bold and brave’ to claim so much influence.
Route produces audience estimates for out of home advertising. The data they publish tells subscribers how many people see an advertising campaign and how often they do so. The information is used as the currency for planning, buying, selling and evaluating advertising investment in the medium.
