More Digital articles

Partner content: PubMatic’s Lisa Kalyuzhny looks at how Covid-19 has shaped the future of programmatic advertising.

Partner content: Mail Metro Media’s executive director of digital talks cookie alternatives, the importance of first party data to publishers, improving cross-industry collaboration and the transparency of the programmatic supply chain.

TikTok user accounts will be set to private-by-default if they are under the age of 16, as part of a new privacy update rolled out this week.

If Boris’ announcement of Lockdown 3.0 taught us anything, it’s that we must fully commit to playing the long game, writes tmwi’s director of digital activation, James Leonard.

How does an online brand embrace traditional media and established brand building techniques? Ciaran Deering, head of online at The Grove Media, explains.

While it has certainly been a uniquely difficult year, 2020 is closing on a high, writes Raymond Snoddy.

Samsung TV Plus is to become the first third party publisher partner of ITV’s Planet V as of early 2021.

With the call to break up the duopoly drawing increasing support, Smart AdServer’s Pierce Cook-Anderson considers how the digital advertising industry might be affected.

Ray Snoddy signals the start of Facebook News in the UK as a positive move but raises societal concerns on what else the tech giants are up to

Lizi Zipser, director of global strategy & insights at values-driven agency Blue State, explains how some charities are successfully adapting their paid media programmes to a new digital-first world.