More Digital articles

Marketers must be given the independent hands-on-keyboards visibility and control they need, writes the CEO of TV data specialist Adgile

The Future of Audio: The Barber Shop founder Dino Myers-Lamptey pointed to the opportunities for advertising and marketing on ‘social audio’ apps.

Advertisers must not use Google’s two-year delay to put off their post-cookie planning, warns Infectious Media’s Jonathan D’Souza-Rauto

Boris Johnson’s attempts to fight the invasion of foreign HFSS advertisers is less Churchill more Canute.

The rise of contactless payments in-store and shopping online is making sonic branding a vital part of Mastercard’s brand armoury.

Media agencies may have to act more as consultants for advertisers and focus less on activating campaigns, a new ISBA white paper suggests.

Better-than-expected growth is driven by a surge in new companies building their businesses on digital media.

Channel 4 will run an on-air promotional campaign running across its portfolio of channels and a paid digital campaign.

We need more All In Reports and more CFlight-shaped initiatives to help solve our industry’s challenges, writes the editor

It follows over a year of discreet meetings between the companies after Sky suggested to its rivals that CFlight become a pan-broadcaster tool