More Digital articles

Wilful disinformation and restricted access – tactics tried and tested in Trump’s America – are now being deployed in the UK. Our media must resist.

Global’s digital ad sales platform DAX is to extend beyond just audio and be made available to digital outdoor advertisers from next month.

While steps made to demystify digital media have been encouraging, Richard Reeves argues advertisers still lack the kit they need to effectively traverse the landscape.

The awards showcase stand-out innovation and leadership across the TV industry and the shortlisted candidates cover streaming video, advertising technology, data analytics and the user experience.

The switch will introduce a number of changes for UKOM endorsed data, perhaps most notably the use of Ipsos’ new single-source, multi-device research panel, which is built around mobile and is 10,000 large.

Sifting through the available evidence, Dominic Mills forecasts the biggest changes to impact media and advertising this year.

Video ad tech firm Tremor International has struck a deal with News Corp to buy its programmatic video marketplace, Unruly.

Doug Whelpdale reveals how BARB is able to gain insights into SVOD’s blind spots by looking at levels of unidentified viewing.

Michaela Jefferson speaks with one of the UK’s top media planners about his ambitious new plans – and the frustrations helping to drive them.

Sutherland talks to Michaela Jefferson about getting the business back on track, painful pitches and bringing the positivity back to adland.