More Digital articles

Brands can now buy digital advertising space around streaming service All 4 via a private programmatic auction.

It features a fictional dialogue set in a dystopian future where fake news has taken hold and society is unravelling.

Pinners can now refine hair searches by six different hair pattern types: protective, coily, curly, wavy, straight and shaved/bald

ISBA said this first stage “passed all the key tests, with performance generally exceeding expectations”

InfoSum founder Nick Halstead sits down with Mediatel News as the company announces a $65m funding round and plans to expand

The “Nationwide Local Voices” feature is being piloted in Bristol and developed by its media agency, WPP’s Wavemaker.

Wavemaker has hit upon its own system of scoring brands as a way of opening doors to new-business opportunities

Measuring viewability and passing it off as ad effectiveness is like saying product distribution is enough, without having sold any units off the shelf

Ad fraud on digital audio is following a similar path to the the early Wild West days of connected TV. In some cases, it’s actually worse

It may seem harmless or even enterprising, but ‘making do’ by giving digital tasks to offline media people is fraught with danger