Partner content: Ollie Deane, director of commercial outdoor at Global shares his positivity for the future of OOH and explains the future of audio and OOH as an integrated offer
More Digital articles
Facebook, Google, Apple and Amazon are to appear together for the first time in front of Congress. They’ve got a lot of explaining to do, writes Ray Snoddy
According to Zenith’s latest adspend forecasts, digital advertising is to claim a 51% share of total global advertising expenditure this year.
Snapchat’s 238 million users opened the app an average of 30 times a day during the global lockdown and increased their watch time of Shows by 45% year-on-year.
As the UK lockdown begins to lift, Helen Miall calls on the world’s advertising brains to reconsider how they use outdoor
As we approach the fourth anniversary of the ANA’s prescribed solutions to media transparency, Nick Manning looks at how things have changed.
Partner content: We talked to Craig Tuck, Chief Revenue Officer of The Ozone Project, to find out how the premium publisher alliance has been navigating these past few months.
Partner content: LiveRamp’s Jason White explores how publishers can develop a first-party authentication strategy that will deliver value for consumers, publishers and marketers alike.
Kantar’s Mark Inskip explores the explosion in digital behaviours fuelled by lockdown.
If agencies want to be seen as partners they have to lead and advise their clients, argues Dominic Mills – even when it comes to a Facebook boycott.
