Sifting through the available evidence, Dominic Mills forecasts the biggest changes to impact media and advertising this year.
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From ferocious video streaming wars to dwindling trust in advertising, or the growth of commercial radio to the BBC’s annus horribilis, Ray Snoddy reviews a year in media.
In the second of two end-of-year specials, experts from across the media and advertising sectors reveal their blueprints for a prosperous future.
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Drayton, who has been with the page-wrap business since its launch in 2009, will be replaced by Matthew Newcomb, Inskin’s COO.
The story of four-year-old Jack Williment-Barr is a perfect symbol of what a serious local newspaper can do when that story is then amplified across the media – and how social media remains a double edged sword.
