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Teads survey revealed that 85% are considering selling directly to advertisers and agencies through leveraging their first-party data.

Reporters Jack Benjamin and Ella Sagar bring you highlights in a special episode from their conversations with senior figures around what the top focus should be for the industry this year.

GroupM, the world’s largest media investment group, has agreed a long-term strategic partnership with Tesco Media and Insight Platform.

Spark Foundry’s Marcos Angelides shares his thoughts about the opportunities of generative AI in commerce, from scaling content to the role of product recommendation to the implications for media planning, with Publicis Commerce partners Justine Kroll and Stuart Johnston.

The face of UK podcast listening is “poised to change” as younger listeners coming into the medium are increasingly diverse, new research has found.

Reform Political Advertising’s panel aims to review factual claims in election ads and judge whether they are truthfully presented. 

The news title’s chief revenue officer shares how he got into media and what he would do if he won £10m in the lottery.

This follows beta testing since last year as the on-demand audio platform provides more targeting and personalisation capabilities for advertisers.

Ads in sports podcasts are more trustworthy and attention-grabbing, research suggests. 

At VML’s Cannden Beach, a panel discussed the value of long-term strategy and consistency in an environment that is constantly changing.