The UK Stop Ad Fraud Coalition has joined the Conscious Advertising Network to help “further joint aims”.
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While this prolonged deprecation can be frustrating, marketers and brands can make the most of this transitional moment, writes Havas Media Network’s Jamie Seltzer.
Expedia Group has became the latest company to launch its own media network for advertisers.
The Media Leader compiles top takeaways from the latest Rajar quarterly radio audience figures.
Freely may well allow PSBs to become greater than the sum of their parts, writes Goodstuff’s head of video planning.
Take a wider view of the industry beyond the daily headline and you will see the future is bright. We don’t appreciate this enough and should say it more often.
Amazon’s audiobook service Audible’s three-phase disruptive campaign for its title 1984 that “no page was left unturned’ in the campaign.
Google announced significant changes to its search experience through the integration of AI-generated search results. Publishers say they were not consulted and their business models are at risk.
Harmsworth Media CEO shares what he wanted to be as a child, and what he would change about his job.
US trade body The Association of National Advertisers has called on brand marketers to tighten up media agency contracts and introduce auditing of so-called principal media sales to prevent conflicts of interest.
