However, CEO Dame Carolyn McCall has warned of job losses.
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The platform’s UK launch campaign focused on environments that nurture escapism as well as “disruptive channels”.
Adspend growth forecasts have been upgraded for 2024 and 2025.
In Alphabet’s earnings call, CEO Sundar Pichai described the importance of its AI strategy to drive continued business growth, even as the tech giant warned of forthcoming challenging comparables.
Google’s announcement that it would not be deprecating cookies after all has been met with a mix of surprise and furore, but stakeholders say post-cookie solutions are going ahead.
Talks between the two companies are reported to be at “an advanced stage”.
Zoopla will show house price data on Worst House on the Street for the first time.
Migration Museum’s “England Without Immigration” campaign in the quarter-final and final positioned immigration as a cultural force for good.
A 60-second TV ad with Cher making surprise appearances in different programmes will run on ITV, Channel 4 and Sky.
The solution connects telco partners, publishers and brands through a first-party data identifier to deliver audiences that have provided consent for marketing purposes.