Programmatic video ads have 73% more bots than average.
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Charlotte Moore appointed controller of TV channels and iPlayer.
Launch of ‘Shared Spaces’ designed to “cut-through” a cluttered market.
Media IQ, SMG and Archant analyse Periscope’s latest development.
It’s time to hand power back to the publishers so that they stand a chance against the powerful platform players, writes Alicia Navarro, CEO of Skimlinks.
Quantcast, Jaywing, Total Media, Ensighten and The Work Perk give their analysis of the latest results
ITV’s group commercial director and RadiumOne’s European MD discuss their new partnership developing Ad Sync+, which marries traditional broadcast with emerging ad tech. Includes views from launch client Iceland.
Following the Year Ahead event, RadiumOne’s Rupert Staines wonders whether the industry has started the year on the back foot as he assesses the prospects for digital advertising in 2016.
Catering for those who get their media via the internet and those who watch and listen to traditional channels could last a generation, warns Raymond Snoddy.
BARB has enhanced the way in which it understands how TV is consumed. Here, the body’s deputy research director Joe Lewis shares new findings about what his team is learning