As Barclays sacks CEO Antony Jenkins – nicknamed Saint Antony due to his pledge to transform the bank’s values – Dominic Mills examines the impact the move will have on advertising.
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According to UKOM data recently released by comScore MMX, the UK’s desktop-only online population continued to steady at 45.1 million unique visitors in the month of May.
Study reveals men demand a 17% higher salary than women, despite only actually receiving 9% more.
News UK’s Sean Adams tells Newsline how a groundbreaking new research project has allowed the publisher to track the footprint of advertising effects both online and offline.
New research from Ampere Analysis has revealed how multi-channel networks are being snapped up ahead of likely consolidation of smaller MCNs in the growing market.
The new 10-year deal will also see AOL manage and sell Microsoft’s display advertising inventory across MSN, Outlook.com, Xbox, Skype and ads in apps in nine countries.
Media agencies love complexity, writes Mindshare’s Adam Fulford – is this why so many lost out to creative agencies at this year’s Cannes Lions?
Shortlist Media has announced a long-term partnership with TAN Media which will see native advertising delivered across shortlist.com and stylist.co.uk.
Siotis brings nine years of digital advertising experience from companies including BrightRoll, Rubicon Project, MySpace and AOL’s Advertising.com.
The internet is quickly establishing itself as the dominant advertising medium, and on current trends will overtake traditional TV by the end of the decade, says Steve King, ZenithOptimedia’s global CEO.
